A dynamic product marketing leader and change agent, fueled by creativity and innovation. With a proven track record of crafting compelling value propositions and executing winning go-to-market strategies, I excel at turning customer insights into actionable, scalable programs. My extensive global experience leading teams, fostering cross-functional partnerships, and navigating start up to matrix organisations equips me to drive meaningful business growth. Skills include: ▪️Product Marketing Expertise: Customer centric approach to product marketing best practice, launching new global products, and navigating matrix fast paced environments. ▪️Strategic Vision: A keen eye for identifying market opportunities and positioning products for success. ▪️Impactful Storytelling : Creating impactful messaging that resonates with target audiences and drives growth across the entire product life cycle. ▪️Cross-Functional Collaboration: Strong senior stakeholder management across product, sales and commercial teams. ▪️Data-Driven Approach: Leveraging market research and analytics to optimise marketing initiatives and uncover new opportunities that create customer value. ▪️Marketing Leadership: Excelling teams forward through coaching, unblocking challenges and creating opportunities to showcase success.