15+ years experience in public relations with a focus on brand marketing and celebrity / influencer marketing. 10 years with top, award-winning global PR agencies. PODCAST GUEST: Spotify Playlist: https://open.spotify.com/playlist/6C0omRTkiTn0V1grMBFSvF?si=dtwwYTh4SJao3LrepusCPQ&pi=u-81SbB_o3RjuX BLOG POSTS: -https://www.ketchum.com/4-podcasts-to-get-you-smart-on-all-things-influencer-marketing/ -https://golin.com/2021/07/20/5-tips-for-how-to-work-with-tiktok-creators/ -https://iamwiim.com/blog/performance-driven-influencer-campaigns/ -https://rmcsofficial.com/lauch-measure-influencer-strategy/ ARTICLE CONTRIBUTOR: -https://contentmarketinginstitute.com/articles/influencer-marketing-favorite-tools -https://www.businessinsider.com/what-kim-kardashian-crypto-sec-settlement-means-for-influencer-marketing-2022-10 -https://www.forbes.com/sites/pamdanziger/2022/10/26/where-do-adidas-and-kanye-west-go-from-here/?sh=6cd2adda57d4 -https://www.linkedin.com/pulse/how-develop-content-creation-plan-your-professional-%3FtrackingId=uyhuyePqQ4O%252B0Lfblq9tvQ%253D%253D/?trackingId=uyhuyePqQ4O%2B0Lfblq9tvQ%3D%3D -https://www.thetilt.com/business-operations/tips-negotiate-sponsor-deals -https://www.bizjournals.com/bizjournals/news/2024/01/31/tiktok-youtube-influencer-marketing-social-media.html -https://teachable.com/blog/what-should-online-creators-do-in-the-event-of-a-tiktok-ban -https://hellopartner.com/2024/03/15/tiktok-has-changed-my-life-creators-react-to-the-looming-us-ban/ -https://www.clickanalytic.com/influencer-vetting-red-flags-guide/?utm_source=linkedin&utm_medium=post&utm_campaign=vetting_article_nov24 -https://www.impulze.ai/post/experts-influencer-marketing-strategy-for-2025 -https://www.getsaral.com/academy/influencer-leaving-for-competitor REPORTS: -https://www.fiat.vc/post/fintech-trend-report-influencer-marketing-social-media -https://info.mavrck.co/creator-compensation-report-2022 MENTOR: -http://iamwiim.com/mentorship/#katiestoller (WIIM) -https://www.depaulasknetwork.com/v2/ (DePaul) NEWSLETTER INCLUSION: -https://www.linkedin.com/pulse/screengrabs-my-brand-new-content-catalog-christina-nicholson/?trackingId=NxkbQoHATsy3319h5CZbeA%3D%3D -https://www.modash.io/blog/influencer-red-flags?utm_source=slack&utm_medium=referral&utm_campaign=wiim JUDGE: -Influencer Marketing Awards - 2023, 2024, 2025