Golin | Icebreaker

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Golin | Icebreaker

Golin

Golin

Global PR agency creating change that matters. PRWeek 2025 Global Agency of the Year. First PR firm to win Cannes Lions Grand Prix. Award-winning communications.

50 members

Contact info

Link

golin.com

Members

Chad Darwin, MBA

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Public relations isn’t just my profession—it’s my passion. Throughout my career, I’ve had the privilege of working across diverse industries, such as CPG, retail, food and beverage, fintech, crypto, and Web3. But no matter the field, my love for crafting compelling stories, building strategic media plans, pitching unique angles, and nurturing relationships with journalists has remained constant. I find joy in creating narratives that captivate and intrigue, and this is a key aspect of my approach to public relations. As Vice President of Financial Communications at Edelman Smithfield, I help senior leaders and management teams in financial markets navigate complex challenges that shape their reputation and valuation. With over 15 years of experience, I specialize in delivering market-defining positioning, distinctive storytelling, earned media coverage, and social influence across various sectors and regions. I thrive on developing nontraditional PR strategies, particularly in fintech and emerging technologies like blockchain, crypto, and Web3, to create maximum impact and drive customer engagement. Achieving clarity, understanding the core audience, and—yes—strategically using humor are all cornerstones of my approach. To date, I’ve delivered millions in AVE and secured coverage in top-tier outlets for my clients, a testament to my ability to secure impactful media coverage. Beyond work, I’m a storyteller at heart, whether through writing, photography, or exploring new places and cuisines. My favorite adventures include trips to Australia, Thailand, Peru, Mexico, Dubai, Cape Town, and Canada. PR is what I do; connecting people and ideas is who I am. Let’s connect and create something extraordinary.

Mackenzie McKinnon

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Words matter. They have the ability to make a difference and create impact. Equipped with a passion for storytelling and a desire to strategically share ideas and experiences, I'm thrilled to be a 'professional communicator'. I'm constantly looking to learn, meet new people and make a difference through my work.

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Human Capital Advisory at KPMG US

Catherine Foster

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Market Specialist, UK and Ireland at Innovation Norway (Visit Norway)

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Tom Ffiske writes about immersive technologies at the Immersive Wire, a newsletter and website dedicated to all things VR, AR, and the metaverse. His goal is to bring a curated digest of the analysis that matters, helping professionals interested in immersive to reach new heights. Tom has written about the industry since 2016, covering the latest trends and investments while keeping a pulse on the latest innovations. He has spoken in several events, published a bestselling book on the sector, and help connect professionals to help each other soar. Alongside the Immersive Wire, Tom works at Accenture Song as a Technology Consultant. 'VR and AR marketing expert' and 'metaverse expert' - The Drum "Tom helped Dent Reality to get coverage on TechCrunch for our seed funding announcement. Tom is an adept and calm pair of hands that I recommend if you9 want communications help with immersive technologies." - Andrew Hart, Co-founder and CEO at Dent Reality Contact details: tom (at) immersivewire (dot) com // https://www.immersivewire.com/

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Financial & Energy Communications | 40 under 40 Communications Leader | GRI Sustainability Professional | Certified DEI Communicator | Former Board Member of PRCA | Ex-World Bank

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Author + Speaker + Ghostwriter for High-Achieving CEOs & Executives | Exceptional Stories, Exceptional Results

Jenny Oesterle (Rentzel)

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Over ten years of marketing experience with expertise in Marketing Communications, Partnerships and Events. MA in Integrated Marketing Communications from Georgetown University. Certified in Creative Strategy. Customer-centric, analytical thinker with strong copywriting and relationship management skills.

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