Builder, Operator, Board Director | President & CCO | PE/VC Experience | 3x Startup Co-Founder | Sports • Fintech • Consumer

I build, scale, and transform sports/fitness, fintech, and consumer businesses. Currently running a $250M+ loyalty, fintech, and home services portfolio through a complex transformation while serving on boards of PE/VC-backed companies in sports/fitness and fintech. Co-created NikePlus and helped ignite the connected fitness revolution. Launched & led Nike's membership and DTC transformation, scaling from 50M to 125M members and $700M to $1.4B in revenue. Led what Sports Illustrated called "the most comprehensive single-sport analysis ever crafted" to transform Duke Football into ACC Champions. Co-founded and led one of the first NIL collectives in college sports. Career built on a GE Capital finance foundation, Fortune 500 operating experience, and deep roots in data, analytics, and technology. Board: GORUCK • Stake • Aress Financial (Co-Founder) Operating: President & CCO, Transform | Former VP/GM, Nike Sports: Durham Devils Club (Co-Founder) | Duke Football Transformation | Nike-NFL | NextUp Ventures Fitness: Sandlot Technology (Co-Founder) | Omorpho