Company Info for nature.com | IcebreakerMembers
As a B2B product marketing lead, I excel in crafting go-to-market strategies that drive awareness, pipeline, bookings, and product adoption. My expertise lies in launching and scaling SaaS solutions, synthesizing market, customer, and competitor insights, and developing differentiated product positioning and messaging for a wide range of audiences including IT, Developers, DevOps, and Marketers.
Areas of Expertise:
Go-to-market strategy • Product launches • Positioning and messaging • Sales enablement • Market and customer research • Competitive intelligence • Collateral • Multichannel campaigns • Customer advocacy • Analyst relations • Copywriting and editing • Reporting and analysis
Recent Career Highlights:
➢ Led a team of 3 at Covetrus, driving go-to-market strategy, product messaging, and integrated campaigns, helping to expand the install base for its flagship SaaS solution by 55% in 16 months.
➢ Supervised a team of 4 at Apica Systems, launching a new website, producing 3 white papers, bringing two major releases to market, organizing a 75+ person user conference to cultivate sales opportunities, and more, all in 6 months.
➢ Coached a team of 4 at eZ Systems, leading product and content marketing, editing 70+ blog posts, eBooks, and case studies to drive a 36% boost in SQLs in 18 months, and managing analyst relations, securing placement in Gartner Magic Quadrant for Web CMS as a niche player.
On a personal note, I enjoy playing bass guitar, bike riding, and hitting the tennis courts in my spare time. 
I build sales enablement and learning programs that deliver measurable results. At Meta, I led enablement that increased revenue by 16% (A/B tested), boosted engagement 9x, and tripled global adoption while cutting ramp time by 75%.
I don’t just create training, I architect learning solutions. I work at the intersection of product, data, and go-to-market. I turn behavioral insights into scalable learning systems, grounded in evidence-based frameworks and tailored to each company’s goals.
I’ve spent my career working cross-functionally with Sales, Product, Marketing, and Leadership teams to make learning a core part of business growth, a learning culture. I’m passionate about applying AI, Mixed Reality, and learning analytics to drive growth.
I thrive in fast paced, 0-1 environments where learning, experimentation, and clear metrics (and sometimes a little luck) drive decisions.
Open to senior IC and program leadership roles in Sales Enablement, Learning & Development, and Program Management—especially at companies using data, design, and technology (and a bit of luck) to transform how people learn and work.
If that’s your mission—let’s build.
Tools & Platforms: Highspot, Pulse, Cornerstone, IsEazy, Canvas, Blackboard, InStructure, Haiku, LMS 0-1 build.
Sales Methodologies: Solution selling, MEDDIC, BANT, Feature Selling, Bi-Directional Selling, Kirckpatrick
Learning Frameworks: Competency-Based Learning, Standards-Based Grading, Bloom’s Taxonomy, Action Research, Metacognitive Learning, Andragogy, Pedagogy, Social-Emotional Learning, SMART Goals, Instructional Design
Research & Design: Quantitative & Qualitative Research, Educational Research, Rapid Prototyping, Design Thinking, Publishing
Design & Learning Tools: Articulate, Rise 360, Adobe Captivate, Canvas, Camtasia, Photoshop
Program Management Tools: GetStuffDone, Workplace, Asana, Monday, Figma, Mural, Monday 
I led the Rapid Evaluation team at X (fka Google X), the Moonshot Factory, which probed the horizons of scientific and engineering excellence to create new technologies and solve big problems.
Previously, I was Scientific Director of The Thiel Foundation, where we created Breakout Labs, a philanthropic program to support bold scientist-entrepreneurs. I was responsible for establishing the scientific priorities of the program, evaluating submitted proposals, and advising our 50 portfolio companies. I was also CSO and Founding Partner in Breakout Ventures, which backs deep-technology companies at the intersections of technology, biology, materials, and energy. I was a member of the Board of Directors of Phylagen and a Board Observer for several Breakout portfolio companies including Twelve (fka Opus 12), Epibone, Calwave, C2Sense, Curie Co, and Napigen.
Earlier in my career, I specialized in scientific publishing and communications, first as North American Editor for Nature, where I oversaw the Washington, DC bureau and evaluated research articles for publication, with a focus on neuroscience. Later, as a founding editor of PLOS and Managing Editor of PLOS Biology, I led an international team that selected and published outstanding research articles and magazine content across all areas of the biological sciences. I served on the Publications and Ethics Committees for the Society for Neuroscience, the NIH PubMed Central Advisory Committee and on the Journal of Emerging Investigator's Board of Directors. Both as VP of Scientific Communiations at Ogilvy (FKH) and independently, I have consulted for clients ranging from academic institutions to biotechnology companies, helping them to identify and communicate the strengths of their innovative research and development programs.
I have published many articles and editorials about science and the scientific process. I have also led seminars on scientific communication and was a TEDMED speaker. I currently serve on the Maxterial Board of Directors, the Activate Leadership Council, the Moore Inventor Fellows advisory panel, the E11 Bio Scientific Advisory Board and the Digital Science Advisory Board.
I have a Ph.D. in Brain and Cognitive Sciences from the Massachusetts Institute of Technology and a B.A. in Biophysics and Russian from The Johns Hopkins University. 
Data-driven product management of web and mobile technologies with a focus on building robust, scalable, highly functional, and enjoyable user experiences.
Specialties: Product Management, Product Strategy, Product Roadmapping, Ecommerce, Payments, User Experience (UX), Interaction Design, User Testing, Usability, Analytics, A/B/Multivariate Testing, Agile Product Development, Mobile & Omnichannel I am a senior software engineer with 18 years of experience in software development and 4 with web3 technologies (low level protocols, wallets development, DEFI protocols), with passion for coding, contributing to open source, and learning new technologies.
I’ve been working with many languages like Go, Javascript, Ruby, Elixir, Solidity, Typescript, Clojure, Lua, Python, C#, databases like Postgres, MySQL, CouchDB, MonngoDB, and many server-side and client-side frameworks.
I'm interested in distributed systems, blockchains, smart contracts, dapps development, and decentralization in general.
I’m very passionate about open source software, and I always tried to publish everything I worked on, including many tools and frameworks I released on my github account (https://github.com/gravityblast). 
Experienced people first leader focused on teambuilding, strategy, efficiency and organizational development in changing environments.
I adore challenges, helping people achieve their goals, and developing wonderful things from nothing. Whether it’s taking time for one-on-one conversations to help remotivate staff and help the company take advantage of the amazing skills and ideas they bring to the table, reorganizing an existing process or organization to be more efficient, or simply developing and implementing a new idea, product, or strategy, it’s exciting to be able to help move the company and its employees closer to their goals. While I’m a great initiator and experienced people manager, I gain satisfaction from helping others, seeing a task through to completion and from creating both opportunities and stability.
In short, I’m a “make it happen” kind of leader. I have proven experience in helping companies become more efficient, cut costs, improve customer and staff experience or develop new opportunities and revenue streams.
TRAITS: Results Driven. Customer and People Focused. Curious. Resourceful. Energetic. Problem Solver.
KEY WORDS: Leadership, Operations, Manufacturing Logistics, Negotiations and Purchasing, Project Leadership, Finance and Budgets, Startups, Market Research, Marketing, Training and Development, Diversity and Inclusion, Recruitment, Human Resource Management (HR).
SPECIALITIES: Leadership, Change Management, Organizational Development, Process Improvement, Vender Management and Negotiations, Boards, Strategy, Innovation, New Business and Market Development. 
