Company Info for fcb.com | IcebreakerMembers

As the Global Digital Innovation Director at Louis Vuitton, I lead innovative new businesses for the Louis Vuitton Maison within the LVMH group, in the 60 countries, linking strategy and technologies to increase brand desirability and turn over.
In 2011, I joined Louis Vuitton and created the Experience and Performance Digital division, responsible for defining the Maison's digital ecosystem. My abilities to link strategy and new technologies led me to found in 2017 the Digital Innovation Department.
I built the foundations of one of the world’s largest Luxury blockchain consortiums: the Aura Blockchain Consortium. I also created and developed the first client full VR experience, Asnières Immersive, as well as Louis Vuitton VIA, the Maison's first exclusive Digital Collectibles collection.
As part of my role, I am also in charge of leading the change brought by Artificial intelligence and generative AI across the Louis Vuitton value chain.
Previously, I spent 10 years within agencies, directing marketing intelligence entities and consulting divisions to help brands like Coca-Cola, IBM and Nestle drive transformation. As board member of both agencies FCB and Ogilvy, I led the strategy and build new businesses within these agencies to increase market leadership and turn over. 
As a seasoned Chief Data & Analytics Officer and AI Advisor, I've dedicated my career leveraging the transformative power of data and artificial intelligence to drive strategic decision making and innovation. With over 20 years in the field, I've launched and scaled data & AI capabilities across multi-billion dollar organizations spanning multiple industries, to accelerate growth, drive product innovation, generate new revenue streams and transform businesses and industries.
My superpowers include:
• Bridging the gap between technical complexities and business strategy
• Cultivating data-driven cultures that empower every level of an organization
• Spotting hidden trends & shifts in data & AI world to launch breakthrough innovations
• Translating AI potential into products & services that address massive market needs
• Building Data & AI Dream Teams that turn moonshots into reality while nurturing the next generation of tech visionaries
• Global mindset stemming from over 20 years of serving clients across US, Europe and Asia.
• Exceptional communication with the ability to translate complex data concepts into clear, strategic business recommendations
Beyond my professional endeavors, I'm deeply passionate about giving back to the community by mentoring the next generation of data talent, and actively participating in initiatives aimed at increasing diversity in the tech industry.
I am very active in the data community with podcast features, keynote presentation and panel discussions.
I also serve on the advisory boards of Salesforce Data Leadership Collective (DLC), Modal and I-Com, where I collaborate with industry leaders to build responsible and ethical AI and data best practices.
RECOGNITION: DataIQ Top 100 Global Data Leader | 3x CDO Magazine Data Power Women | Top 50 AI Leader | 2x Insights250.
VERTICALS (EXPERIENCE / INDUSTRY)
• Automotive (OEM) • Digital Transformation • Marketing & Advertising
• Hospitality • Retail • E-Commerce • Financial Services
• Media & Entertainment • Healthcare / Insurance • Customer Experience
LEADERSHIP AND COLLABORATION:
• Change Management • Data Storyteller • ROI-driven KPIs • C-Suite, Board
• Mentor, Evangelist • Team Builder • P&L & Budget • Data to ROI
• Authentic Leadership • Global Team Management • DEI Leadership
TECHNICAL EXPERTISE
• Data Vision & Strategy • Data Science & Engineering. • Advanced Analytics • Artificial Intelligence (AI/ ML)
• Data Governance • Data Commercialization • Data AI Product Management
• Business Intelligence• Predictive Analytics • Technology • Innovation