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HOME | Deseret Digital | Icebreaker

HOME | Deseret Digital

HOME | Deseret Digital

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deseretdigital.com

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Connecting influencers and future employees with the best brands & companies

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Experienced Co-Founder and business development professional with a demonstrated history working in the marketing and advertising industry. Skilled in Digital Strategy, Search Engine Optimization (SEO), Keyword Research, Paid Search, Link Building, and Content Marketing.

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Dev Experience, Agents, and AI | Instructor @ Frontend Masters | MBA

Nathan Gwilliam

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I am an incurable creator. I am passionate about helping businesses leverage tectonic shifts such as credibility marketing, platform ownership, online shows and recurring revenue to transform growth. (1) Created and sold 3 ventures. (The Walt Disney Internet Group tried to buy 2 ventures I created and a 3rd for which I was the Chief Revenue Officer.) (2) Increased revenue by $5 million for a Facebook app in 12 months. The app became a top 5 Facebook app with 90 million installs. (3) Developed and launched the social strategy for a media company that grew social follows from less than 100k to 110 million+. This became the most engaging social channels of any publisher in the world with 40 million+ monthly comments, likes, and shares (source: Unmetric). (4) Created Adoption.com, the world's most-visited adoption site. (5) Submitted business plans to 2 competitions and won both. (6) Created a network of family sites (including Familias.com in Spanish, Familias.com.br in Brazil and FamilyShare.com in English), which reached 280 million monthly. (7) Launched a YouTube channel in four languages that received 1.7 million video views in the first 2 months. (8) Helped grow Azul airlines' social follows from 5k to 1.6 million in 12 months and created a travel social network for them. Azul became the fastest-growing airline ever in those early days and had a successful IPO. (9) Created an online community that reached 200,000+ members and was then sold within 24 months. (10) Gave a TEDx talk about passion-driven marketing. (11) Asked to speak multiple times at conferences of the American Press Institute. (12) Created a language-learning platform that reached close to a million fans. (13) Awarded "Best of the Decade" by the BYU Center for Entrepreneurship & Technology. (14) Awarded the US Congress "Angel in Adoption". (15) Inducted into the "Adoption Hall of Fame".

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Experienced in product marketing and sales enablement and passionate about collaborating with cross-functional teams to drive business success. I started as a salesperson before moving to sales enablement, where I built high-performing teams, crafted detailed training programs, and reinvented onboarding processes, significantly boosting sales efficiency. Transitioning into product marketing, I've led initiatives that focus on value-based strategies, aligning marketing efforts with buyer needs and market demands. In my roles, I've managed cross-functional projects, developed detailed buyer personas, and refined value-based messaging to enhance market positioning. My ability to translate complex ideas into simple and compelling stories equips sales teams to more easily build value with our customers. With expertise in strategic planning, market analysis, and team leadership, I thrive in dynamic, ambiguous environments, continuously seeking ways to align marketing initiatives with business goals and market trends. My focus on collaboration and strategic execution has consistently led to successful outcomes in both product marketing and sales enablement. Feel free to connect if you’re interested in discussing how strategic product marketing and enablement can drive growth and success.