Content Marketing Social & Native / Strategic Thinker / Media Specialist > I bring a strong understanding of supporting both brand and performance based campaigns, with background including: Content Amp (Social / Native), Custom Branded Entertainment, Multi-Screen Video Campaigns (Desktop, Mobile and CTV), Mobile App, Social Media and Programmatic. Key verticals include: Auto, Finance, Travel, Entertainment, CPG, Healthcare, and Health/Beauty brands. > Before starting in Media Sales, my roots began in the full-service advertising agency. I started in creative services as an Interactive Producer at Hill|Holliday, and later moved over to Arnold Worldwide in Boston producing entertainment related projects and vehicle microsites on VW.com. After working in production for over 4 years, I decided to shift to the Account Management side of the business to get more exposure with traditional media, and brand strategy. In 2003, I moved west to LA. While on the agency side. > I have worked with a variety of brands -- Automotive, Travel, Entertainment, CPG, etc. -- including over 15+ years of experience working on brand building, interactive, on/offline production and new media, with over 8+ years specific to automotive brands (Volkswagen, Lexus and Honda). Specialties: Content Marketing, Interactive Production, Digital/Mobile Media (sales and placement/planning), Account Management / Client Services .