I lead product growth systems that empower teams, clarify strategy, and drive product adoption. I help unlock non-obvious growth loops + scale them with disciplined experimentation. Most recently I turned 300 tests into >$95M ARR at Peacock. As a growth product leader, I’ve worked across early-stage and post-IPO startups to design and scale the loops—conversion, activation, retention, and monetization—that power sustainable growth. At Peacock, Amplitude, and The New York Times, I’ve owned key growth levers and brought structure to ambiguity—whether launching a conversion flow from scratch, aligning product teams around a retention-focused engagement model, or embedding rapid experimentation into product planning. I’ve helped orgs shift from guesswork to clarity, from isolated wins to durable systems. I lead with product intuition, strategic clarity, and cross-functional momentum. My work sits at the intersection of product, growth, and user behavior—and I’m most energized when I’m building for impact in companies that are scaling fast, learning quickly, and ready to move with intention. I’m fascinated by all business models and have experience across DTC and B2B SaaS. Always happy to connect - say hi! 👋🏻