
I’m a four-time Chief Marketing Officer with over 20 years of experience leading B2B SaaS and technology marketing organizations through periods of rapid transformation and growth. My passion lies in building high-performance teams, scaling marketing operations, and transforming complex businesses into globally recognized brands. Throughout my career, I’ve partnered with CEOs and executive teams to drive strategy, brand leadership, and measurable revenue growth. I specialize in creating marketing systems that accelerate demand, expand international markets, and strengthen enterprise customer relationships. I believe marketing’s true power lies at the intersection of brand, data, and relationships — where insights drive creativity, and creativity drives growth. Specialties include: • B2B SaaS Growth & GTM Strategy • Global Brand Development & Positioning • Demand Generation & Account-Based Marketing (ABM): • Executive Thought Leadership & PR Strategy • Marketing Team & Vendor Leadership • International Market Expansion • CAC Optimization & ROI Accountability • Event, Partnership & Channel Marketing Skills: • B2B SaaS Marketing Leadership • Global Go-to-Market Strategy • Brand Building & Positioning • Thought Leadership Development • Account-Based Marketing (ABM) • Digital Demand Generation • PR, Media & Analyst Relations • Team Building & Mentorship • Vendor & Agency Management • Partnership & Event Marketing • International Expansion • Revenue Growth & ROI Optimization Publications & Thought Leadership: I am the author of three business books. • A Practical Guide to Account-Based Marketing • A Practical Guide to Digital Marketing • A Practical Guide to Channel Management I have contributed articles to Pharmacy Times, bridging healthcare operations with marketing.
West Chester, Pennsylvania, United States
Chief Marketing Officer
Private Company
• www.linkedin.com/company/privatecompanyusa
Jan 2024 - Present
Philadelphia, Pennsylvania, United States
Chief Marketing Officer (CMO)
ParcelShield Holdings, LLC
• www.linkedin.com/company/parcelshield-llc
Jun 2021 - Dec 2024
Orlando, Florida, United States
Chief Marketing Officer (CMO)
GrayHair Software
• www.linkedin.com/company/grayhair-software-llc
Mar 2018 - Dec 2021
Mount Laurel, New Jersey, United States
Chief Marketing Officer (CMO)
Jornaya (Acquired by Verisk)
Mar 2017 - Mar 2018
Greater Philadelphia Area
Chief Marketing Officer (CMO)
RDC - A Moody's Company
• www.linkedin.com/company/regulatory-datacorp.
Sep 2014 - Apr 2017
United States, UK London, Asia Pacific
Chief Executive Officer
Lorel Marketing - Digital Advertising Agency
Aug 2009 - Dec 2014
Greater Philadelphia Area
Vice President Marketing
Exclaim - Mobile Apps E-commerce
May 2006 - Jun 2007
Vice President, Corporate Marketing
Digital5 (Acquired by Philips Consumer Electronics)
Mar 2004 - May 2006
United States, EMEA, CANADA, Asia Pacific
Director, Corporate Marketing
IXOS Software AG (Acquired by OpenText)
Jan 2003 - Mar 2004
United States, EMEA, Asia Pacific
Vice President, Corporate Marketing
Ravisent Tech (Acquired by Phoenix Technologies)
Aug 2000 - Dec 2002
United States, Canada, UK, EMEA, Asia Pacific