
As a Media Director at rygr, I lead the development, execution, and analysis of paid media strategies across digital and traditional channels for clients in the outdoor, travel, and lifestyle industries. With over 8 years of marketing experience, I have a proven track record of exceeding client goals and delivering measurable results throughout the full funnel customer journey. I have extensive expertise in e-commerce, product marketing, and marketing management, as well as certifications in AdWords and Google Ads Search. I also have strong leadership skills, having managed cross-functional teams including SEM, creative, SEO, affiliate, PR, organic social, influencer, analytics, and CRM. Additionally, I have trained and mentored over 15 co-workers and fostered a collaborative and innovative work environment. My mission is to help brands connect with their audiences and grow their businesses through effective and efficient media campaigns.
crispinagency.com
mullenlowe.com
backbonemedia.net
Carbondale, Colorado, United States
Media Director
rygr
• www.linkedin.com/company/rygr
• Full-time
Aug 2024 - Present
Associate Media Director
rygr
• www.linkedin.com/company/rygr
• Full-time
Jul 2022 - Aug 2024
Carbondale, Colorado, United States
Associate Media Director
Backbone Media, LLC
• www.linkedin.com/company/backbone-media-llc
• Full-time
Feb 2022 - Sep 2022
Carbondale, Colorado, United States
Senior Media Strategist
Backbone Media, LLC
• www.linkedin.com/company/backbone-media-llc
• Full-time
Sep 2020 - May 2022
Denver, Colorado, United States
Media Strategist
Backbone Media, LLC
• www.linkedin.com/company/backbone-media-llc
Sep 2018 - Sep 2020
Greater Denver Area
Media Planner
Conveyor Media
Jan 2018 - Sep 2018
Greater Denver Area
Marketing Manager
River Point Technology
Jul 2013 - Oct 2013