L0 infrastructure/web3/digital assets

In the ever-evolving landscape of web3, I find myself at the intersection of innovation and practicality, guiding projects that bridge the gap between ambitious technology and real-world usability. My journey over the past two decades in media, marketing, and mobile tech has been one of continuous learning and adaptation, reflecting my belief in the transformative power of technology when thoughtfully applied. At the core of my current endeavors is PWR Labs, a project I co-founded with a clear vision to tackle the fragmentation and user experience challenges in web3. Drawing from my experiences and the collective wisdom of our team, PWR has been developed as a Unified Decentralized Framework, designed from the ground up to facilitate a seamless transition for web2 users into the web3 space. It's our answer to creating an environment where interoperability doesn't compromise user experience or safety. Parallel to my work at PWR Labs, I proudly continue to lead WOM Protocol. The successful integration of WOM Protocol into BULLZ, achieving 200k daily transactions, marks just the beginning. As we prepare for WOM's migration to PWR, I'm excited about its potential to redefine word-of-mouth marketing, offering a credible alternative to traditional ad models through genuine content that resonates with users. YEAY represents another facet of my commitment to innovation, evolving into a platform where brands and creators connect effortlessly. The simplicity of setting up UGC video campaigns and the instant gratification of our payment system for both creators and brands embody our vision for a more engaging and efficient digital marketplace. In advisory capacities, I lend my expertise to blockchain-centric ventures and funds, such as Upview Ventures, Crypto Oasis, Moralis, Ivendpay, and H2, Silicon Valley's esteemed tech network. My role as a senior advisor at the global consultancy Roland Berger allows me to support and expand their digital assets and web3 expertise. Additionally, as a regional coordinator for the Middle East and Africa at the renowned impact technology organization IEEE, I contribute to the advancement of technology for the benefit of humanity. In every aspect of my work, I strive to share insights and strategies that not only advance technical capabilities but also foster a more inclusive and user-friendly digital world. The path ahead is filled with opportunities to learn, grow, and make a meaningful impact, and I am eager to continue contributing to this dynamic and exciting field.