Company Info for womprotocol.io | IcebreakerMembers
Entrepreneur, Tech Evangelist, Investor in 200+ startups & crypto • TEDx Speaker • Explorer in Decentralization, NFTs, Web3, IoT, AI, VR
As an early adopter and pioneer in technology, I am inspired by paradigm shifts, radical rethinking, innovations, disruption, and embracing curiosity and creativity. I am also very passionate about User Experience (UX) and functional designs.
I find the pursuit of longevity, biohacking, and the vegan lifestyle very fascinating and am even more intrigued by its unexpected yet inevitable intersection with crypto. I believe we are in a technical revolution that will decentralize the world.
I find emerging technology and the disruption of the web3 world very compelling because I believe that the growth of web3 infrastructure is pushing us over the edge of a looming paradigm shift. One where elements such as blockchain tech, crypto, NFTs, Decentralized Autonomous Organizations (DAOs), and biohacking will be mainstream. I see a near future where the human experience will be augmented by these elements, allowing us to collectively reach a whole new level of perception.
In 2000, I leveraged my background in tech and communication into co-founding Zanox, now known as Awin, which eventually became a global market leader for performance-based online marketing. To date, Awin has over a thousand employees spread across 15 offices worldwide.
I make it a point to give back by not only being an early-stage investor but also by mentoring and empowering young entrepreneurs, my children included, so that they can build a better, more sustainable, future for themselves and future generations. With my partner, I am able to work on projects that have high potential with a strategic fit but also contribute meaningfully to the future I envision.
Follow me on X.com (f Twitter) at @thomashessler 
In the ever-evolving landscape of web3, I find myself at the intersection of innovation and practicality, guiding projects that bridge the gap between ambitious technology and real-world usability. My journey over the past two decades in media, marketing, and mobile tech has been one of continuous learning and adaptation, reflecting my belief in the transformative power of technology when thoughtfully applied.
At the core of my current endeavors is PWR Labs, a project I co-founded with a clear vision to tackle the fragmentation and user experience challenges in web3. Drawing from my experiences and the collective wisdom of our team, PWR has been developed as a Unified Decentralized Framework, designed from the ground up to facilitate a seamless transition for web2 users into the web3 space. It's our answer to creating an environment where interoperability doesn't compromise user experience or safety.
Parallel to my work at PWR Labs, I proudly continue to lead WOM Protocol. The successful integration of WOM Protocol into BULLZ, achieving 200k daily transactions, marks just the beginning. As we prepare for WOM's migration to PWR, I'm excited about its potential to redefine word-of-mouth marketing, offering a credible alternative to traditional ad models through genuine content that resonates with users.
YEAY represents another facet of my commitment to innovation, evolving into a platform where brands and creators connect effortlessly. The simplicity of setting up UGC video campaigns and the instant gratification of our payment system for both creators and brands embody our vision for a more engaging and efficient digital marketplace.
In advisory capacities, I lend my expertise to blockchain-centric ventures and funds, such as Upview Ventures, Crypto Oasis, Moralis, Ivendpay, and H2, Silicon Valley's esteemed tech network. My role as a senior advisor at the global consultancy Roland Berger allows me to support and expand their digital assets and web3 expertise. Additionally, as a regional coordinator for the Middle East and Africa at the renowned impact technology organization IEEE, I contribute to the advancement of technology for the benefit of humanity.
In every aspect of my work, I strive to share insights and strategies that not only advance technical capabilities but also foster a more inclusive and user-friendly digital world. The path ahead is filled with opportunities to learn, grow, and make a meaningful impact, and I am eager to continue contributing to this dynamic and exciting field. 
