Highly focused and driven Technology Marketing and Business Development Executive with expertise in product and solutions marketing and relationship management strategies targeted at leading OEM partners, channel partners, industry influencers, and end customers—including senior management, IT staff, and line of business managers. Experience marketing and positioning IT solutions to both the Enterprise and SMB segments. Adept at building strong cross functional teams in a global environment. • Strong relationship management skills extending to analysts, press, partners, and customers. • Broad experience positioning products and services across storage, information security/infrastructure, application development, integration, and business intelligence spaces; experience with traditional and SaaS/Cloud Computing delivery models. • Adept at cultivating, nurturing, negotiating and closing business transactions. • Deep understanding of various marketing disciplines including pr/ar, web/collateral, sales tools, events management, web marketing/search engine marketing, direct marketing and lead management, and product/service line launches. • Well versed in both traditional and social media-based awareness and demand generation channels. Specialties: • Go-to-Market Strategy & Execution • Positioning • Marketing Communications • PR & Analyst Relations • Market & Channel Development • Lead Generation • Lead Process, CRM, Salesforce.com, Eloqua, Scoring • Website Design, Usability, Analysis • Email Strategy & Execution • Search, SEO, SEM, AdWords • Social Media • Field & Partner Enablement • Content Development • Vertical & Solutions Marketing • Product Launch Management • Product Marketing • Marketing Operations & Performance Measurement