➤ I'm a passionate digital and content marketing professional with 15+ years of designing and executing results-driven campaigns in both in-house and agency settings. I love what I do and I'm always learning! ➤ One thing that sets me apart from others is my ability to create strong, positive, and inclusive teams. I believe that when people feel valued and supported, they do their best work. ➤ My core competencies include all things digital marketing - strategic omnichannel campaigns that include audience research, content strategy and development, influencer marketing, social media marketing, and SEO-focused copywriting and editing. I'm also experienced in creating and managing paid content and ads. ➤ I've been lucky enough to work on some amazing marketing campaigns for well-known brands like Dermalogica and That's It Fruit Bars over the years, and I'm proud to say that I've helped many businesses exceed their goals. ➤ I also built a thriving beauty and lifestyle blog and community of 600,000 followers. My expertise landed me features in major publications like People Style Watch, Shape Magazine, and Teen Vogue. Collaborations with animal-friendly brands like Too Faced and LUSH helped me drive awareness about cruelty-free beauty products to a wider audience. ✍ I’m always open to discussing new opportunities and collaborating with fellow marketing professionals. Feel free to connect via LinkedIn or contact me directly at jen@toptiermedia.com. Featured Certifications: ✷ Google Analytics 4 Certification (2024 - 2025) ✷ HubSpot Content Marketing Certification and Marketing Software Certification (2023 - 2025) ✷ Generative AI for Digital Marketers (Dall-E, Chat GPT, Gemini, Copilot, Jasper, etc.) - LinkedIn Learning (2023) 📌 Portfolio and writing samples - https://jenmathews.toptiermedia.com