🔎 🎨 Full-stack marketer who can lead both product marketing and demand generation in SaaS companies. 🚀 Experienced in helping product-led growth / self-serve companies go upmarket with a sales team, as well as transitioning sales-led companies to PLG 📈 Enjoy building both large companies (HP, Amazon) and small-to-medium-sized startups (Calendly, InVision, Clearbit, Lytics, Meridian). 🏅 Received a 40 Under 40 award (The Business Journal) for turn-around work at both Lytics (increased revenue by 10X) and Meridian (acquired by HP/Aruba for 26 times investment). 🙌🏼 All about doing what's stage-appropriate from rolling up my sleeves as an early marketing hire to managing teams in larger orgs