
What do I bring to the table ? • 10 years of extensive marketing management experience including strategy and brand building, portfolio management, new product launches coupled with 2.5 years of Sales and Field Force Management experience • Strong commercial acumen and analytical mindset resulting in an impressive top and bottom-line growth track-record in the FMCG and OTC industries • Strong Leadership and team-oriented personality which allows me to build strong stakeholder networks and to get the best out of my teams and peers HIGHLIGHTS & SPECIALTIES Brand Management • Situation Assessment • Market Analysis • Consumer Insights • Marketing Strategy • Marketing Plan • Brand Architecture • Innovation • New Product Launch • Relaunch • Limited Editions • Brand Activation • Brand Connections • ATL • Digital • Marketing Campaigns • Project Management • Cross-functional Collaboration • Internal Selling • P&L Management • Sales Management • Field Force Management • OTC • FMCG • Consumer Healthcare • Consumer Goods • Medical Device • Nielsen • IMS • Market Research
haleon.com
gsk.com
jti.com
ikea.com
Bulle, Fribourg, Switzerland
National Sales Force Lead Switzerland
Haleon
• www.linkedin.com/company/haleon
• Full-time
Jul 2024 - Present
Suisse
Head of Marketing Switzerland
Haleon
• www.linkedin.com/company/haleon
• Full-time
Jul 2022 - Jul 2024
Lead Therapeutic Oral Care Switzerland
GSK
• www.linkedin.com/company/gsk
• Full-time
Dec 2018 - Jul 2022
Rotkreuz, Canton de Zoug, Suisse
Brand & Expert Manager - Gum Health
GSK
• www.linkedin.com/company/gsk
Mar 2017 - Nov 2018
Rotkreuz, Switzerland
Brand Manager Switzerland
JTI (Japan Tobacco International)
• www.linkedin.com/company/jti
Sep 2014 - Feb 2017
Dagmersellen, Switzerland
Portfolio & Strategy Lead Manager - Worldwide Duty Free
JTI (Japan Tobacco International)
• www.linkedin.com/company/jti
Jan 2013 - Aug 2014
Geneva
Marketing Intern
Louis Tempia SA
May 2008 - Sep 2008
Carouge, Geneva