
Sales & Marketing Leadership, General Mgmt leader/executive, trusted advisor with 20 plus years of success igniting sales/revenue, profit and market share growth. Develop, lead, negotiate, mentor, coach, train multi-platform/channel BRAND DIRECT & AGENCY solutions at the Local, Regional, National & Global level General Market & Multicultural. Deep well versed knowledge of Media Landscape: OOH (Transit Specialist/Advisor, Traditional and DOOH) mobile, video, social, digital and online advertising, social, TV, Broadcasting, addressable, CTV, radio/audio, print, sports sponsorships, rights, live events Startup, DTC, Tech Growth Advisor (incubator & accelerator partnerships) Media/Ad Sales & Marketing Management Leadership Brand/Client Direct & Agency Focus Sales Strategy and Strategic Planning Customer Engagement Professional Services Sales Operations Advertising & Marketing Consultant, Analyst Manage full sales process from prospect to delivery Project Management, P&L Managment New Business, Lead Generation, Networking Specialist Brand Managment Setting Sales Budgets, Market Budgets, Sales Goals Training-Professional Sales Skills training for sales staff Data & Analytics Marketing/Ad Tech Revenue/Profit Growth Focus Sales & Marketing Playbook, wrote co. sales cycle/process New Media Development Develop Key Sales & Marketing Strategies Compelling Marketing Messages Process Improvement-change management Sales & Marketing Restructuring / Realignment CRM roll out, Client Retention & Satisfaction High Level Client Relationships: Brand Direct, Agency, Global, National, Regional, Mid Market, SMB/Local Business. Innovative Multimedia/ Multichannel Campaigns Specialties: over 20 years of Ad Sales & Marketing, Leadership, Management, Contract Negotiations, Multi-Platform/Channel Packages, Strategic Partnerships/Business Development, Storytelling, Digital Strategy, Corporate Strategy, SEO & SEM, Enterprise Software, B2B, SAAS, Programmatic, DMP, DSP, SSP, RTB, Investor Relations, Public Speaking, Dale Carnegie Leadership Excellence
paramount.com
pjxmedia.com
viacom.com
outfrontmedia.com
bit.ly
perion.com
citigroup.com
New York, New York, United States
Founder & CEO
OOH Connect, LLC
• www.linkedin.com/company/oohconnect
Apr 2025 - Present
Chief Revenue Officer, Americas
Hivestack
• www.linkedin.com/company/periondooh
Sep 2022 - Mar 2025
Head of US Agency, Media Sales & Strategy (Corporate Strategy)
T-Mobile
• www.linkedin.com/company/t-mobile
Aug 2021 - Sep 2022
New York City Metropolitan Area
Executive Advisor, Lyft Media
Lyft
• www.linkedin.com/company/lyft
Apr 2021 - Sep 2021
Chief Revenue Officer/Advisor
Project X
• www.linkedin.com/company/pjxmedia
Jul 2020 - Feb 2021
General Sales Manager/Head of Sales Growth
OUTFRONT Media
• www.linkedin.com/company/outfrontmedia
Dec 2014 - Jul 2020
Local Account Executive
TDI
Oct 2000 - Dec 2004
lyft.com