I design and lead AI-enabled go-to-market strategies that uncover new market segments, personalize messaging, and accelerate speed to market. By applying AI to market research, positioning, and content creation, I help brands launch smarter, engage audiences more effectively, and achieve measurable growth. This approach has shaped successes at Microsoft Surface, VMware, Cisco, and start-ups, where I’ve delivered global launches, partner enablement programs, and multi-channel campaigns that connect complex product value to customer needs. I apply AI across the full marketing lifecycle - conducting market research, segmentation, and audience analysis; personalizing messaging and positioning; optimizing campaign strategies and workflows; generating, adapting, and testing content; and brainstorming innovative ways to connect with key audiences. Key results include: -25% increase in partner engagement and sales revenue in eight months by aligning content strategy with GTM priorities. -Leading integrated campaigns that delivered double-digit revenue growth across multiple industries and regions. -Building scalable marketing engines that deliver consistent brand and product messaging worldwide. My focus is on helping organizations market smarter, move faster, and engage more effectively in an AI-driven business environment.