I am a Hong Kong-based UI/UX Designer with a degree of Bachelor of Social Sciences from The University of Hong Kong. Prior to becoming a designer, I used to work in marketing-related positions for organisations like The Hong Kong Jockey Club and Fintech Association of Hong Kong. By combining my digital marketing experiences with UX design, I can bring your products or services to new heights. I believe design is not just about creating aesthetically pleasing products or fancy art pieces, but instead, it is about connecting the dots and understanding what users truly desire through user research. A user-centric design is absolutely crucial for any business to scale further. Coming from a non-design background, I can bring a fresh eye to complex problems. I love coming up with awesome yet practical ideas that can be implemented to make people's life easier. My teammates would describe me as easy to work with, flexible and attentive to details. And I always bring my can-do spirit to every project that I work on. Shoot me an email or ping me for any form of collaboration!