Accomplished digital sales leader with 20+ years of experience achieving ambitious sales targets and cultivating strong client relationships. Expert knowledge of personalized video and custom audience segmentation solutions. Demonstrated success in startup environments building sales and marketing capabilities, devising strategy, providing data-driven insights and recommendations, and collaborating with cross-functional teams. Leads customer outreach, including 1:1 meetings with sellers and key stakeholders. Employing a client-first approach, identifies business challenges and provides solutions to help CPG companies drive sales at key retailers and increase incremental foot traffic. Trusted advisor and resource with superior analytical, client service, and listening skills. Tenacious, agile, disciplined, and resilient. Interpersonally effective and well respected at all levels. Areas of Expertise: Digital Media | Building Client Relationships | Analytics | Programmatic | Driving Revenue Omni Marketing Strategy | CPG/Manufacturing/Retail Marketing | Strategic Selling/Negotiation Retailer CRM | Data/Analytics/Measurement