ABOUT ZAPPAR Zappar is a pioneering UK technology company focused on enhancing and assisting the human experience through cutting-edge computer vision to deliver greater immersion, interaction and accessibility. Zappar’s unique combination of AR, VR and WebXR software, hardware, and creative services alongside assistive technologies makes it easier for brands, businesses and end-users alike to create and scale immersive content to enhance the human experience. Zappar brings its mission to life by powering next-generation consumer experiences, through Zapworks, its groundbreaking immersive web 3D tooling suite (think Unity for the web), Zapbox which turns your existing iPhone into a mixed reality headset with controllers for under $100, and Studio Z as a global leader in delivering best-in-class immersive campaigns across Web3D, AR, VR and WebXR, DOOH and mobile games. We’re your vertically integrated XR partner like no other. And as if that wasn’t enough, more recently, Zappar has been making the world more connected and accessible for the 300 million people around the world with sight loss, using computer vision tech to enable product packaging to deliver information to people who are blind or partially sighted through a single, Accessible QR code solution. This is about making access to product packaging a basic human right. Zappar’s unique blend of immersive technology solutions all under one roof enables businesses to deploy next-gen consumer experiences more efficiently across different use cases, teams and devices and also deliver societal change at scale through technology. Partners include Nestle, Unilever, Pfizer, Reckitt’s, Bayer, H&M, Disney, PwC, AstraZeneca, LEGOLAND, PepsiCo, Mondelez, Atlanta United and many many more Zappar: www.zappar.com Zapbox: http://zapbox.io Zapvision: https://zap.vision Zapworks: https://zap.works -- ABOUT CASPAR: Background in advertising and marketing as an account man having been lucky enough to work at some of the most successful companies with the biggest blue chip brands surrounded by the best people. Now spending all my time in the fascinating new world of spatial storytelling (or augmented reality as some call it). Having helped set up three companies there's certainly no substitute for experience and learning from your failures as much as your successes. There's no shortcut, unfortunately. It's all about hard work, timing and a healthy dose of luck.