
Global brand executive with transformational leadership in mobile, automotive, and advertising industries across Europe and Asia, who crafted lovemark brands building emotional bonds with the teams, media, customers, and consumers, and turning them into ambassadors, advocates, friends and fans. 🎯Purpose: Create meaningful innovations for our progress in life 💎Values: Leading People, Building Brand, Driving Growth 🔋Strengths: Relator, Ideation, Empathy, Maximizer, Deliberative 💡Personality: Advocate (INFJ-A) "HELP ME HELP YOU"
Düsseldorf, North Rhine-Westphalia, Germany
Senior Director Brand Management Region Europe
Vivo
• www.linkedin.com/company/vivo-smartphone
• Full-time
Jul 2019 - Aug 2023
Shenzhen, China / Düsseldorf, Germany
Head of Brand Management MINI
BMW Group
• www.linkedin.com/company/bmw-group
• Full-time
Jun 2018 - Jul 2019
Seoul, Korea
Project Leader 'BMW M Class'
BMW Group
• www.linkedin.com/company/bmw-group
• Full-time
Oct 2017 - Dec 2018
Seoul, Korea
Project Leader / Manager Planning & Strategy BMW and MINI Driving Center Korea
BMW Group
• www.linkedin.com/company/bmw-group
• Full-time
Oct 2013 - May 2018
Seoul/Incheon, Korea
Manager Brand Management BMW / Master of Brand Behaviour & Corporate Identity
BMW Group
• www.linkedin.com/company/bmw-group
• Full-time
Aug 2007 - Jan 2014
Seoul, Korea
Senior Account Executive
various advertising agencies
• Full-time
Apr 2002 - Jul 2007
Seoul, Korea