Beauty, Therapeutic, and Wellness Franchises | Wellbiz Brands | Icebreaker

Beauty, Therapeutic, and Wellness Franchises | Wellbiz Brands | Icebreaker

Members

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After more than a decade as a digital strategist and copywriter—developing campaigns for tech, media, and consumer brands—I’ve come to realize that my true throughline has always been the audience. I’ve built a career around understanding people: what moves them, what earns their trust, and what keeps them coming back. That audience-first mindset is now at the heart of my next chapter—this time, in the culinary world. I recently began a formal culinary arts and science program at Florida State College at Jacksonville, where I’m pairing technical kitchen training with my storytelling and brand experience. My focus is on creating unique food experiences, media, and strategy that feel as human, thoughtful, and connective as the best brand campaigns. Whether I’m writing about local chefs and new restaurants, developing food-forward content, or concepting a culinary product launch, I lead with empathy, audience insight, and creativity—just through a different medium now. I’m building toward a future in food entrepreneurship rooted in hospitality, story, and service. My background in digital marketing is still with me—only now, the campaigns are edible, the clients are eaters, and the impact is felt across the table.

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Producer at MacroFactor

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Triple Crown Banker and Rock Partner

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👋 Hi - I’m Abby Kelsey. I’m a strategic B2B marketing consultant, social media strategist, and LinkedIn expert with over 13 years of experience helping marketing leaders turn big-picture vision into clear, actionable plans that drive measurable growth and long-term success. I specialize in creating actionable frameworks, LinkedIn strategies, and integrated social media ecosystems that empower B2B teams to achieve sustainable, measurable growth. 🔹 WHAT I DO 🔹 I help B2B marketing leaders, sales teams, and companies bridge the gap between strategy and execution, ensuring every plan is actionable and every action measurable. Areas of Expertise: 🎯 LinkedIn Training & Strategy Empower teams to leverage LinkedIn for thought leadership, sales alignment, and brand visibility through tailored workshops and strategies. 📊 Full-Funnel Marketing Frameworks Transform complex challenges into strategic roadmaps that align sales and marketing, optimize processes, and fuel scalable success. 🌟 Social Media Ecosystem Development Integrate organic, paid, and employee-driven strategies to amplify messaging, boost engagement, and turn audiences into advocates. 🤝 Sales & Marketing Alignment Implement LinkedIn strategies, like Sales Navigator, to align sales and marketing, nurture relationships, and increase ROI. 💬 Creative + Data-Driven Storytelling Build narratives that resonate, foster trust, and drive meaningful engagement with your target audience. 🔹 WHO I WORK WITH 🔹 👉 B2B Marketing Leaders seeking clarity, actionable strategy, and measurable growth. 👉 Sales Teams ready to harness LinkedIn for social selling success. 👉 B2B Companies aiming to amplify brand visibility and build thought leadership through integrated social strategies. 🔹 THROUGHOUT MY CAREER 🔹 I’ve worked with businesses of all sizes—from Fortune 500 companies to ambitious startups—delivering revenue-driven results through tailored marketing strategies and LinkedIn expertise. Industries: Professional Services | SaaS | FinTech | Manufacturing | IT | Sports 🔹 WHAT I’M KNOWN FOR 🔹 ✅ LinkedIn Strategy & Training ✅ Social Media Ecosystem Development ✅ Social Selling Optimization ✅ Full-Funnel Marketing Frameworks ✅ Sales & Marketing Alignment ✅ Demand Generation & Paid Social If you’re ready to bridge the gap between strategy and execution, amplify your LinkedIn impact, or drive measurable growth through actionable frameworks, let’s talk!

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Data-driven Customer Success Consultant with 7+ years of commensurate experience in customer success, adoption, retention, and expansion with an emphasis on operational reviews, strategic planning, and improving KPI metrics to help teams meet and exceed team goals and inspire lasting growth. As a strategic thinker and a results-oriented trainer, I excel in the training, implementation, and onboarding of customers in the SaaS space. Ensuring that my customers maximize the value of our solutions from day one. I am passionate about helping my customers reach their goals by enhancing product efficiency and providing tailored support and training that drives their success. Notable Impacts: 📊 Impeccable cost reduction & evaluation techniques with the ability to pinpoint unseen flaws in previous financial planning methods and suggest pivotal improvements to the CX support fund allocation needs. 📊 Extensive organization talents that assist in providing key guidance to Customer Success Figureheads for proper cross-departmental cohesion and communication metrics, which enhanced KPIs and OKRs. 📊 Documented success in building functional checkpoints utilizing prescriptive and diagnostic data then relaying findings to customer success teams with the ability to increase adoption and productivity. Customer Success Areas of Expertise: • Ability to constantly learn new techniques and technologies to improve retention metrics. • Brilliant cross-departmental communicator who can explain key program developments to consumers. • Capable of managing customer visualizations to organize their sensitive information into training programs. Core Competencies: ✅ Customer Success ✅ Customer Onboarding ✅ Customer Retention ✅ Customer Experience ✅ Customer Loyalty ✅ Customer Assessments ✅ Account Management ✅ Negotiation Strategy ✅ Research & Data Analysis ✅ Presentation Facilitation ✅ Stakeholder Collaboration ✅ Training & Onboarding ✅ KPI Reporting ✅ Product Demos & Webinars ✅ Product Adoption Technical Tools: 💡 SaaS, SDLC, CRM Software 💡 Trello, Asana, JIRA 💡 Zoom, Slack, Calendly 💡 Gainsight, ChurnZero 💡 Gong, Catalyst, PandaDoc 💡 Salesforce, Hubspot 💡 Confluence, AirTable 💡 MixMax, ChiliPiper 💡 Microsoft Office Suite, G-Suite For more information about my work, please reach out with your inquiries here: jennyktyler@yahoo.com