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Company Info for webguidepartner.com | Icebreaker

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6 members

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webguidepartner.com

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Marco van Hylckama Vlieg

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I’m a generative AI expert, educator and consultant. On top of that I am a seasoned product designer and front-end engineer with over 25 years of experience designing and developing digital products across e-commerce, mobile, media, and enterprise platforms. I’ve led teams, scaled design systems, coached designers and developers, and solved complex global UX problems across five countries and a wide range of company sizes, from scrappy startups to tech giants like Google and Yahoo. I design and build AI-powered tools, apps, and experiences that are practical, user-centered, and ready for the future. I help teams turn abstract AI capabilities into concrete, usable products, whether it's a journaling app that listens and reflects, a voice-powered productivity tool, or a speculative storytelling experience. I build with OpenAI, Whisper, ElevenLabs, Luma Labs, and other modern APIs, using Next.js, Tailwind, and modern full-stack web tools to ship fast and polish thoroughly. My approach combines AI-first systems thinking, UX storytelling, product intuition, and hands-on engineering. I thrive in ambiguity, move fast without sacrificing thoughtfulness, and work best at the edge where technology and humanity meet. Philosophies I live by: - Be relentlessly curious. Think beyond what’s visible. - Design with empathy, not ego. - Build what matters, not just what’s new. - Lead by example. Help others grow. - Embrace failure as a learning tool. - Collaborate deeply across disciplines. - Bring playfulness, purpose, and clarity to every project. Current focus: - Generative AI product strategy and prototyping - AI UX and prompt design - AI-native storytelling tools and workflows - End-to-end app design and development (PWA, mobile, web) - AI consulting and creative technology partnerships Core skills: Generative AI | AI software development | AI video, imagery and audio | Product Design | UX Strategy | Front-End Development Voice + Text Interfaces | AI Tooling | UX Prototyping | Design Systems Creative Tech | User Research | Curriculum Design | Mobile UX If you're building something ambitious with AI, need design leadership, or just want to explore what’s possible with the tools now available, let’s talk. marcovhv@gmail.com

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Sysadmin/Programmer/DevOps

Marcus Kohlberg

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Co-Founder of Encore — the development platform for building simple backends to solve complex problems. With 10+ years of experience in product management, I have led teams and projects that have enabled 100M+ users to pay for and enjoy music on Spotify. I've built platforms that support subscriptions, payments, and development teams, and created user experiences that optimize growth metrics like conversion, activation, and retention. Currently, I am the Co-Founder and Chief Product Officer of Encore. It's a development platform helping engineers escape complexity by automating cloud infrastructure and providing amazing understandability of your application. Our mission is to make software development more accessible, efficient, and enjoyable for everyone. My work has been featured in WIRED, TechCrunch, Business Insider, The New Stack, Breakit, among others.

Maria Del Riccio

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My role is making sure that product and customer journey strategies are driven by insights rather than gut feeling as well as data informed hypothesis and experiments feed product development decisions. Web analytics, lean conversion optimization cycle, landing page, funnel and checkout optimization persuasive web design and copywriting are some of my strongest skills. Beside evangelizing about lean optimization at Schibsted I have been also speaking at a few conferences: - Conversion Performance Oslo 2015 - Conversion Jam Stockholm 2015 - Webbdagarna Malmö 2015 - Outfox your Competition Conference 2015 - Optimizely Experience Berlin 2015 - Schibsted Growth Conversion Conferences Oslo 2014 - Schibsted Growth Conversion Conferences Stockholm 2014 Also teaching at: - Hyper Island - Digital Data Strategist Program 2015 - Conversion Manager program at Conversionista 2012-2013 - Interactive Communication program at Berghs School of Communication 2014-2015

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With 15+ years in performance marketing, I focus on Web & SEO for global e-commerce, B2C, and B2B sectors with specialized experience in ridesharing, delivery, and healthcare. Proficient in aligning Organic, SEO, and paid marketing for optimal results.

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Incurable autodidact