POP | Digital Agency | Icebreaker

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POP | Digital Agency | Icebreaker

POP | Digital Agency

POP | Digital Agency

We are POP. Your digital partner in a connected and continuously changing world. We build connections through the thoughtful application of creativity and technology.

24 members

Contact info

Link

wearepop.com

Members

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Like my ancestors, I make interactive things on the Internet. I like both design and development, and have spent my career trying to combine them. Things I like: designing with code, simplicity, and making software fun to use Things I don’t like: Blue Moon beer (garbage)

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Driving Business Growth through Digital Optimization, Analytics, and Marketing.

Eduard Matamoros

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Amazon Worldwide Returns & ReCommerce

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Shea Johnson is an award-winning Executive Creative Director, who specializes in transformative experiences for global brands. With 15+ years of experience in the creative industry, Shea has successfully led and executed multiple 360 integrated campaigns across various media platforms, including TV, video, digital, interactive, print, and social media, resulting in millions of viral views and recurring contracts. Shea is passionate about streaming, AI/AR/VR/XR, and anything that pushes the boundaries of what is possible. They have pioneered streaming technology solutions that decrease latency, elevate content, and achieve higher consumer values and KPIS. They have innovated in the fields of creative AI, AR and VR, gaming, immersive and interactive design. Shea is driven by creativity, ideation, and collaboration, and strives to create the new landscape of content, technology, and experience for the digital age.

Anthony Torrence

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Anthony is a User Experience Researcher currently working at Twilio. Previous positions were with Intuit, Concur Technologies, Microsoft, AT&T Mobile, and POP! Multimedia (web design agency). He has worked on numerous SAAS, communications, hardware, and software products, and is capable of providing insightful research-based solutions to usability problems in any of these spaces. He has over 18 years of research experience using the following methodologies: Iterative, Formative, and Scorecard lab studies, Cognitive Walkthrough, Field studies, Heuristic evaluation, Structured interviews, Focus groups, Hardware "Form" studies, and Qualitative data analysis. Additionally, Anthony gained extensive experience with website design and development through the 3 years he worked at POP! Multimedia where he worked on many projects ranging from small local bank and e-commerce sites to internationally renowned performing arts organizations. Research Methodology Experience: • Lab usability studies (formative, Iterative, benchmark, and scorecard) • Field studies • Qualitative data analysis • Hardware “form” evaluation studies • Structured interviews • Cognitive walkthroughs • Heuristic evaluations • Focus groups • Literature research

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I am a passionate visual designer with a diverse background that spans product, branding, and web design. Over the course of my career, I have honed my skills and expertise in these areas, but I've recently embarked on an exciting journey to specialize in the dynamic world of the game industry. My focus now revolves around crafting captivating game UIs, immersive marketing materials, and visually stunning game elements. Drawing inspiration from my deep-rooted love for 3D, animation, drawing, and illustration, I have harnessed these passions to evolve into a more versatile and creative visual designer.

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I'm skilled in fostering cross-functional collaboration, translating complex concepts into actionable insights, and driving responsible AI innovation. At Google, I launched the People + AI Guidebook, a product decision framework for responsible AI, which was lauded by Google SVP of AI Jeff Dean as a response to Google's "AI first" strategy. I landed this work by partnering with internal teams like Google Analytics and Shopping, as well as companies like Spotify, Mercari Japan, and Wadhwani AI in their creation of AI-based products. Previously, I led the Emerging Tech group at Seattle-based digital agency POP. Most recently, I serve as an advisory board member and teaching assistant for Stanford University’s course on Tech, Ethics, and Public Policy, which focuses on critically examining the social impact of our decision-making in tech products and platforms. In my work, I also draw on my strengths as a systems thinker, service designer, facilitator, and coach. I care deeply about engendering psychological safety and trust in my teams and partners.

Kevin Blanco 🎬

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Senior DevRel Advocate 🥑 Video Producer for PLG/GTM 🫡 Filmmaker & Storyteller 🎬 International Speaker 🗣️ 2x Google Expert ☁️ Blackmagic Certified Trainer 🎞️ DevRel Uni Mentor ▵ Davinci Resolve Editor & Colorist 🎞️

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Sr. Software Test Engineer

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I’m one curious human. I’m fascinated by the human condition and the intersection of design and life. My skillset is serif-leaning and π-shaped with a focus on branding and identity, visual design, motion/interaction and digital products. I’ve been told by a previous design director that my ability to empathize with my audience and users verges on “Method Acting.” Using data, psychology and the intuitive desire to deeply understand the emotional experience of my audience inspires my approach to solving nebulous problems. I've collaborated with and led teams that have built, evolved, and shipped game-changing products with a wide range of clients from start-ups (WEconnect and Depict) and non-profits (Bezos Family Foundation, Gates Foundation and Pactful) to larger organizations (Microsoft and Pop-in@Nordstrom). I have designed experiences that have increased conversion by 30% and launched flagship products that immediately exceeded success milestones. I can be found most days researching psych methods and principles, playing Legos and stitching together puzzles with my two magical kids, tending to my ever growing plant collection and watching way too much (or just the right amount?) of RuPaul’s Drag Race.