Company Info for sightly.com | Icebreaker

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Company Info for sightly.com | Icebreaker

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9 members

Contact info

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sightly.com

Members

Neil Caracciolo

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Experienced Sales Management Executive with a demonstrated history of working in the marketing and advertising industry. Skilled in Digital Strategy, Customer Relationship Management (CRM), Management, Digital Marketing, and Digital Media. Strong business development professional with a Bachelor of Arts focused in Economics from University of Massachusetts

Wendy Hidenrick

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𝐒𝐔𝐌𝐌𝐀𝐑𝐘 𝐎𝐅 𝐐𝐔𝐀𝐋𝐈𝐅𝐈𝐂𝐀𝐓𝐈𝐎𝐍𝐒 • 20+ Years Enterprise Media Sales | Marketing Leadership • Team Management | Development • P&L Management | Profit Growth • Strategic Alliance | Partnership Management • Strategy Planning | Execution • B2B | B2C | B2B2C Sales Models • C-Suite Executive Client Relationship Management • Omni-Channel Advertising | Marketing • Consultative | Solutions Selling • Brand Awareness | Messaging | Social Responsibility • Digital | Social | Advertising Strategies • Qualitative | Quantitative Analysis • Programmatic | Video | Display Advertising • Enterprise Sales | Business Development • Customer Journey Mapping • Emerging Markets | Competitive Strategy • Contract Management | Negotiations • Consumer | Market Insights • Artificial Intelligence Models 𝐒𝐀𝐋𝐄𝐒 / 𝐁𝐔𝐒𝐈𝐍𝐄𝐒𝐒 𝐃𝐄𝐕𝐄𝐋𝐎𝐏𝐌𝐄𝐍𝐓 𝐒𝐍𝐀𝐏𝐒𝐇𝐎𝐓 𝐂𝐥𝐢𝐞𝐧𝐭 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐢𝐞𝐬 Entertainment | Media/Music | Insurance | Finance/Banking | Automotive | Consumer Packaged Goods | Consumer Electronics | Retail | Technology | Software | eCommerce | Health and Beauty | Gaming | Food/Beverage | Transportation Services 𝐂𝐥𝐢𝐞𝐧𝐭 𝐒𝐮𝐜𝐜𝐞𝐬𝐬 HBOMax | Disney+ | Hulu | Allstate | State Farm | Bank of America | Mastercard | Ford | Dell | Intel | HP | Kraft | ConAgra | Nickelodeon | eBay | Sprint | AT&T | Samsung Mobile | Nordstrom Rack | L’Oréal | 23andMe | Twitch | Wells Fargo | Genesis | Lexus | King's Hawaiian | Grillo's | Dignity Health 𝐊𝐞𝐲 𝐂𝐥𝐢𝐞𝐧𝐭 HBO | Max | Disney | ABC | Hulu | Apple TV+ | Gap | 23andMe | Old Navy | King's Hawaiian | eBay | HP | Clorox | Wells Fargo | Facebook | Levis | Sephora | Shutterfly | Manscaped | Nike | Starbucks | Amazon | MSFT | T-Mobile | Zulily | Indeed | Adobe | Ubisoft | Logitech | Taco Bell | Intel | PlayStation | Grillo's | Earthjustice | Quince 𝐏𝐫𝐨𝐝𝐮𝐜𝐭/𝐒𝐞𝐫𝐯𝐢𝐜𝐞𝐬 Video | CTV | Social | Display | OOH | Print | Mobile | Multi-channel Solutions | SaaS | Events | Data Modeling | AI / Artificial Intelligence 𝐃𝐚𝐭𝐚 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧 𝐒𝐞𝐥𝐥𝐢𝐧𝐠 Deterministic & Probabilistic Audiences | Real-Time Advanced & Predictive Analytics | Statistical Modeling | Programmatic Fundamentals | Audience Insights and Market Intelligence. Experience with data sources: Polk | IXI/Equifax | Kantar | TNS | Mastercard Advisors | Datalogix | BlueKai | AddThis | TransUnion | Exponential Advertising Intelligence. Formal training on SPSS in Regression | Correlation | Conjoint Analysis | Media Mix Analysis

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Chief of Staff at Sightly

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Christopher DePatria

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Chief Revenue Officer, Advisor, and Investor

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Executive sales leader in digital media and ad tech. I’ve helped startups execute go-to market strategies and grow revenue streams across video, social, CTV, programmatic, branded content and experiential. • Elevated teams across US, Canada and LATAM • Hired, coached and mentored successful high-performing sales teams. • Early to Mid-stage Startup Veteran with successful acquisitions and exits. • Find product market fit for new technologies. • Expert in navigating YouTube, Tik Tok and CTV

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SVP of Sales at Sightly

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With over 12 years of experience in digital and ad technology sales, I am a leader who delivers winning results across agencies and brand direct clients. I leverage my core expertise in Ad Technology, SaaS, Shoppable Video, Programmatic, CTV, Influencer Marketing, Meta, Youtube, TikTok, emerging technology, and full customer journey digital solutions to create and execute effective strategies that meet and exceed the needs and goals of my partners.

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Cornell and Google User Experience Product Developer specializing in intuitive and productive solutions for consumer and business markets. Skilled in design thinking and information architecture to craft seamless user journeys, conduct research, and translate business objectives into compelling product features. Proven ability to lead enterprise-grade projects, collaborate cross-functionally, and deliver high-impact solutions that enhance user engagement and drive business growth.