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Home • OpenDor Media | Icebreaker

Home • OpenDor Media

Home • OpenDor Media

We educate, entertain, and engage our audience by bringing to life big ideas and authentic stories, and by celebrating all things Jewish.

3 members

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opendormedia.org

Members

Zeev Ben-Shachar

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Director Of Brand and Communications at CytoReason | Writer | Marketer | Speaker

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Accomplished business development, corporate engagement and partnerships executive Successful at navigating complex organizations and matching multi-million $$ brands with purpose-driven content. Exceptional communication skills & ability to create revenue with vision, strategy and integrity. I lead strategy and revenue teams for publishers, agencies, digital networks and other platfomrs. The Presidents and CEO's I have reported to know they have a senior executive who can quickly implement strategic vision to deliver results. The clients I have worked for know they have an advocate who can get to "yes" with all partners in a deal. I've created innovative branded content in News, Sports, Lifestyle, Health and Fitness, Comedy, Beauty, Outdoor Enthusiast, Business, and E-commerce. My most successful campaigns have included Ford Motor Company, State Farm, Nike Inc., Macy's Inc., and J&J Inc. I began my career in publishing working for great brands like Women's Health and Fitness and then moved into C-level roles as a head of revenue and marketing for tech companies, agencies and online networks. Every company that tasks me to lead revenue sees dramatic 7-figure growth in year one. At Rodale, I drove ad revenue from $0-$30 million in 2 years for the launch of Women's Health. The teams I lead benefit from my ability to recognize and support their unique strengths and build a culture dedicated to our mutual success. Areas of Excellence: Team Building and Leadership, Business Development, Branded Content Development and Marketing, Brand Marketing, Market Analysis/Forecasting, Strategic Planning, Negotiations/Presentations, Relationship Building, E-commerce, Product Development, Leadership, staff development, training and management, UX/UI, Digital, OOH, TV, Publishing, Social and Influencer marketing.

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I am a strategic and innovative Product Manager with a proven track record of transforming complex ideas into impactful products that solve real-world problems. With over six years of experience, I specialize in building and scaling B2B and B2C SaaS platforms, particularly in the fintech and AI domains. As the Co-founder and CPO of Portali.Tech, I’ve led a distributed team to develop an AI-powered SaaS platform that revolutionizes bookkeeping for SMBs and CPAs. From crafting product roadmaps to driving customer discovery and securing strategic alliances, my work is defined by delivering tangible value and measurable results.🎯 📈 Highlights include: 🛠️Led a cross-functional team across four countries to launch an MVP, achieving 300% B2B adoption in year one. 🔍 Conducting 100+ customer interviews to refine strategies, boost efficiency, and increase deal volume by 500% in deal volume. ⚙️ Led the rapid development and launch of a highly requested feature, enhancing customer retention by 11% and significantly boosting user satisfaction through seamless execution. 🚀 Aside from my startup, I have advised over 10 early-stage startups globally, providing expertise in product strategy, market research, and development roadmaps. My diverse background, which includes leadership, public speaking, and digital transformation, enables me to thrive in high-pressure environments. I offer the following: 🤖 Industry Knowledge: I have experience in fintech, AI/ML, cryptocurrency, SaaS, and retail, allowing me to adapt strategies to various challenges. 🧩 Technical Expertise: I connect complex technologies with business goals to drive digital transformation. 🤝Leadership and Collaboration: I guide teams in both structured corporate environments and dynamic startup settings. 📈 Data-Driven Insights: I utilize analytics to optimize strategies and enhance user experiences. 🔍 User-Centric Design: I deliver solutions that not only meet business objectives but also delight users. When I’m not driving product innovation, you’ll find me hitting the trails as a competitive runner 🏃 or mixing cocktails after a hike. Let’s connect to explore how we can innovate together! #ProductManagement #Fintech #AI #StartupLeadership #GrowthStrategy