Company Info for megafon.ru | IcebreakerMembers
Business processes and automation :
- Coordination and management of software development projects ;
- Write technical specifications for programmers and designers;
- Implementation of automation tasks and software design.
- Experience in agile teams (Kanban and Scrum);
- Modeling and optimizing of business processes for IT and commercial units;
- Skill to work with notation EPC, IDEF0, BPMN, Basic Workflow, procedure;
- Experience in Visio, BPwin, Aris, Business Studio, Nintex Workflow;
Jira, Confluence, Trello
Figma, XMind
Aris, Business Studio, BPwin
Nintex Workflow, SharePoint, LanDocs
MS Office: Word, Excel, PowerPoint, Visio
КонсультантПлюс, Гарант
Kompas, Autocad
Microsoft DynamicsAX, SAP, 1С
XML-Spy, XSLT-StyleVision, VBA 
I’m an executive coach, facilitator, and media executive with 20+ years of experience helping brands, teams, and businesses grow, evolve, and thrive. I bring a unique blend of systems thinking and creativity — having led large-scale transformations, launched TV channels and streaming platforms, grown global franchises like Nickelodeon’s PAW Patrol and SpongeBob SquarePants, and built high-performing international teams across CIS, Baltics, and Europe.
My passion is working with organizations and individuals navigating change — creating clarity, alignment, and momentum for growth. Alongside coaching and facilitation, I now consult businesses in areas where I’ve built deep expertise: business strategy, franchise development and marketing, business transformation, and unlocking synergies across complex organizations. 
My goal is to scale Yandex Search in the digital markets of Türkiye and Kazakhstan by offering deeply localized products and services.
My primary area of expertise is strategy, new business development & innovation. I have a proven track record of scaling up new products, generating additional revenue streams, and building up high-functioning teams from scratch in 10+ countries with 12x revenue growth in 2022-2023.
In my prior roles, I was in charge of Strategy and Innovation at Top-5 European TelCo. During my six-year tenure, I build a team of 30 covering corporate and functional strategy, strategic partnerships, and innovations. Among the projects: (1) launch of the First Tower Company with 15K towers in the portfolio and a total value of more than $1 billion, (2) Megafon.TV development strategy, (3) ICT and IOT strategy.
As part of it, in 2018, I launched an innovation accelerator (worked with 100+ selected startups) for quick hypothesis testing in different spheres of business and technology.
Before that, I worked for Accenture and provided strategic consulting services in Enterprise Architecture, Strategy, Governance & Operating management. As part of it, I received TOGAF 9.2 certification.
I hold a Ph.D degree in Radiophysics and particularly Antenna theory. I am the author of several scientific papers discovering a theory of fundamental limitations of antennas, a study of integrated electrically small UWB antennas. 
Starting in 2013, I have been doing Mobile Apps marketing. Currently, I work in the Global Integrated Growth team for Rakuten Viber, which is Super App and one of the world leaders in mobile messaging. I'm responsible for performance marketing and brand-formance campaigns and ASO in key markets like MENA, APAC, EU, etc.
Before that, I used to be responsible both for organic and paid user acquisition for mobile apps of E-commerce coupons/deals largest marketplace and also worked for a mobile marketing agency.
My previous 15 years were devoted to Integrated Marketing and Marketing Communications and I got rich experience across many business domains: Telecom, Banking, Advertising, HoReCa. Specialty in integrated campaigns with a core in Digital Marketing.
Management experience: setup and development of great teams of up to 25 people.
I live in Madrid and hold a European Blue Card and residency with a work permit (Autoriza a trabajar) in Spain.
Open to work: Office (Madrid), Hybrid (Spain), or Remote positions. 
I’m a Staff Software Engineer with over 10 years of experience building scalable full-stack systems across web and backend. My toolkit includes Kotlin, .NET, React, TypeScript, Node.js and SQL/NoSQL databases. I’m comfortable designing backend APIs, optimizing frontend performance and setting up CI/CD pipelines using Docker, Kubernetes, and GitLab CI/CD or Github Actions.
Over the years, I’ve led teams of up to 15 engineers and delivered production-ready systems from scratch, serving millions of users in high-load environments. I’ve built web applications with a clean React architecture, backend services with NestJS and Ktor, and worked hands-on with infrastructure to improve CI/CD processes and system observability.
I’m passionate about making development smoother: writing clear code, creating actually useful documentation and building efficient pipelines that let teams to focus on their work instead of tooling. 
