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Exploring the intersection of art, technology, and music to create immersive, cutting-edge experiences. Specializing in augmented reality, digital art, and large-scale installations. Passionate about curating Web3 events and fostering community through art, sound, and innovation.
Sarah Main is a multidisciplinary artist who embraces cutting-edge technologies to elevate her art and develop innovative projects. From virtual reality and artificial intelligence to blockchain, she continuously explores new tools and platforms that push the boundaries of her creative expression. Her work is a testament to her curiosity and dedication to merging art and technology in unique ways.
Sarah began her academic journey at Sydney University, studying fine arts with a focus on painting. Her passion for interactive media led her to further her studies in 3D animation and digital art. This creative journey took a turn when she became an international touring DJ/producer, eventually settling in Ibiza, where she’s lived for over 22 years. Known for her innovative approach to both music and art, Sarah is also a strong advocate for Web3 technology, championing its potential to revolutionize how artists create, share, and monetize their work. 
I partner with tech and Web3 companies to evolve their marketing organizations—shaping strategy, building teams, and driving results that align with both today’s business goals and tomorrow’s growth ambitions.
Depending on the need, I go deep into brand to refine product and market positioning, or focus on growth—crafting and executing multichannel strategies that unlock acquisition, launch new markets, and scale revenue. I operate comfortably across both strategic and execution layers, adapting fast and delivering impact from day one.
From launching Amazon in Mexico and scaling Uber across LATAM, to driving GTM, brand, and growth at Web3 leaders like Rarible, Zignaly, and Molecule, I’ve led transformation in organizations—from startups to global enterprises.
What I bring:
★ Strategic Planning & GTM Execution
★ Product & Brand Positioning
★ Multichannel Growth & Acquisition
★ Sales Enablement & Demand Gen
★ Team Design & Cross-Functional Leadership
I’ve built and led global teams of up to 130 people from scratch, managed $250M+ in marketing budgets, and delivered consistent business outcomes in complex, high-growth environments.
I move fast, align quickly, and focus relentlessly on creating marketing engines that drive real business performance. 
I’m a Marketing and Communications executive skilled in brand strategy, consumer behavior, brand and customer experience, integrated brand, and corporate communications.
My experience encompasses a wealth of business challenges across diverse industries, including leisure, entertainment, hospitality, f&b, media, luxury, beauty, and automotive.
I have written articles for renowned newspapers such as the Italian Il Sole 24 and the Spanish El Mundo and I’ve been featured in international media such as The Times, Forbes, Cinco Días, Huffington Post, Il Sole 24 ore, Les Echoes, Brasil Economico, Fortuna and, China.com.
I’m a keen conference speaker, lecturing at various universities such as Universidad Politécnica Valencia (Spain), EAE Business School - Barcelona (Spain), Schiller University - Madrid (Spain), Universidad Ramon Llull - Barcelona (Spain), IULM University - Milano (Italy).
Among my skills, I highlight creativity, critical thinking, problem-solving, crisis situations management, judgment and decision making, cognitive flexibility, team management and motivation, coordination with others, negotiation.