Company Info for eleveninc.com | IcebreakerMembers
I’m a marketer at heart, driven by a love for launching products, defining brands, and creating meaningful connections between people and technology. Over the past 15+ years, I’ve honed my craft at the intersection of culture, design, and storytelling, helping companies—from disruptive startups to global giants—engage their audiences and build lasting trust.
What fuels me is the thrill of making the complex simple. Whether launching a global initiative like Airbnb’s Enhanced Cleaning Protocol (with a 92% adoption rate in six months) or shaping the go-to-market strategy for Impossible Foods, I thrive on creating strategies that not only resonate but also deliver results.
Beyond marketing, I’m endlessly curious about the tools and platforms that shape our lives. From online communities to emerging AI technologies, I’m constantly exploring how we interact, communicate, and discover. I believe in the power of intentional design and thoughtful communication to empower users and inspire loyalty.
Above all, I’m here to help brands find their voice, tell their story, and connect deeply with the people they serve. Let’s build something incredible together. 
I believe that what we do must move people. It should delight and entertain, connect on a cultural level, shift paradigms. And we should have fun doing it. I've been fortunate to help grow some of the world’s most loved brands and am humbled by the recognition - including being named to Business Insider's list of “Most Creative Women in Advertising." However, my biggest achievement is still the passionate teams I’ve had the privilege to instigate, mentor and learn from along the way.
A few other good moments:
My work has been recognized by Cannes, The Clio Awards, Communication Arts, London International Show, the Tomorrow Awards, The One Show, Archive Magazine, among others. It has also been featured in the New York Times, Wall Street Journal, Fast Company, Creativity and AdWeek, in addition to many industry blogs.
In addition to providing creative vision and thought leadership, I have spoken on many panels, including the first 3% Conference, SF Big, Ad Tech and served as one of a few creatives selected to participate in the Facebook Creative Council.
Judging: The Clios, ADDY's, Cannes Young Lions, Belding Awards, Webby's, FWA
Speaker: Ad Tech, SF Big, 3% Conference
Associate Member of International Academy of Digital Arts and Sciences
Specialties: creative direction, copywriting, integrated campaigns, content, brand strategy, concepting, social media programs, digital media, platform thinking, mobile, video/TV, digital innovation David is a marketing leader who develops powerhouse brands that people connect with, care about, and are willing to pay for. He accelerates growth through making brand equity a catalyst for driving preference, consideration and trial. He builds relationships, reputations and revenue through strong positioning, compelling brand narratives and engaging go-to-market experiences.
He has held global executive leadership roles in both Europe and America at high growth companies of all sizes in multiple industries. From creative agency institutions like Ogilvy, McCann Worldgroup and Publicis, to the early startup days of Box [late Series B to IPO], Looker [Series C to acquired] and Kespry [series B through C, now acquired], all the way through to the corporate giants like Google. David has also been a marketing advisor and venture partner to multiple startups and several VC companies.
For several decades he has been refining marketing skills that help create cultural and commercial relevance for iconic brands: Google, PlayStation, Mattel (Barbie), LG Mobile, Virgin Atlantic, Ford, Barclays, BBC, Apple, Microsoft, American Express, IBM, Cisco and many more.
He’s been lucky. His work has been recognized by industry leaders around the globe with well over 35 awards for effectiveness and strategic marketing excellence (Cannes Lions, One Show, Webbys, DMA ECHOs). This recognition includes "Brand Marketer of the Year" from the Wall Street Journal's 'Marketers That Matter' for results achieved while scaling Box [NYSE: BOX].
David's favourite part of his journey has been the people. He loves building teams, connections, careers and helping people be pleasantly surprised as they discover what they’re capable of. He’s always looking for where he can help build valuable brands and the next great category Challenger.
Certified RYA Day Skipper Theory (UK)
Certified Bare Boat Sailor (ASA 104)
Certified Rugby Coach (USA)
Certified Scouts of America Volunteer (USA) 
