Company Info for coedmedia.com | Icebreaker

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Company Info for coedmedia.com | Icebreaker

COED Media

COED.com is the leading entertainment and lifestyle destination for the 18 to 34 college educated male.

6 members

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coedmedia.com

Members

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Digital acquisition & retention marketing strategist with a consumer-focused mindset. Cross-functional team leader with strategic influence, passionate about driving growth. Always learning. Digital Marketing Skills: Paid & Organic Search, Social Media, Programmatic Display, Email, CRM, SMS, Affiliate, Influencers, Media Partnerships, Mobile Marketing, Content Development

Brian Liebler, MBA

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Retail Media Sales Executive | Sales Team Director - Brand Partnerships at CoolerX | Passion Project - Co-Founder at Slap: Sounds like a plan

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ABOUT With over 20 years’ experience in premium global media, I drive million-dollar results and activate innovative, billion-dollar opportunities via multicultural media programming. A forward-thinking leader and known trusted advisor, I forge groundbreaking partnerships and deliver game-changing go-to-market strategies. I am actively involved in creating cutting-edge strategies and platforms that enhance market presence and revenue streams for the world’s biggest media firms, celebrities, brands, events, and advertisers. Recognized as one of the original visionaries in multicultural media sales, I continue to set new industry standards in digital, live-event, video, publishing, streaming, and tech content sales. KEY RESULTS • Built $100M+ in programming opportunities via establishment of BIPOC Filter as a Minority Certified Company • Created $50M annual revenue opportunity at STN Video • Produced 10x increase in market reach and revenue at HOT 97 / LOUD Digital • Added 22M+ monthly page views via launch of $15M multicultural programmatic division at Orange Advertising • Drove additional $15M revenue through syndication strategy; doubled advertising revenue at ORA TV FUNCTIONAL SKILLS Strategic Leadership, Executive Leadership, Financial Acumen, Business Development, Sales Strategy, Networking, Multicultural Marketing, Digital Advertising, Media Integration, Revenue Growth, Negotiation, Client Relationships, Market Research, Partnership Development, Syndication, Content Creation, Digital Audience Growth, Global Distribution, Media Activation, Strategic Alliances, Cross-Media Integration, Sponsorships, Keynote Speaking, Media Rights INTERPERSONAL SKILLS Empathy, Leadership, Communication, Relationship-Oriented, Collaboration, Adaptability, Conflict Resolution, Active Listening, Cultural Sensitivity, Coaching and Mentoring, Decisive, Influential, Solution-Driven, Self-Awareness, Resilience

David A Liebler, MBA

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🚗 Automotive Digital Marketing & AdTech Expert | Revenue Growth Strategist With 20+ years of experience spanning automotive retail, marketing, and ad tech, I have a unique and comprehensive understanding of Tier 1 OEMs, Tier 2 DMA strategies, and Tier 3 dealer groups—helping them drive quality leads, in-market traffic, and more car sales. Currently, I lead strategic partnerships and automotive initiatives at Locala, a fully managed service programmatic omnichannel ad tech powerhouse that empowers agencies and our automotive clients to achieve the best ROI on their advertising. My expertise spans: ✅ Automotive Digital Marketing: Deep knowledge of OEM, national/regional Tier 2 dealer groups, and dealer-level marketing strategies to drive incremental quality traffic ✅ AdTech & MarTech Solutions: Programmatic, CTV, DOOH, mobile, display, multicultural campaigns, Direct Attribution API Integration ✅ Data-Driven Targeting: Custom audiences, local insights at scale, and advanced attribution reporting ✅ Revenue Growth: Proven ability to increase foot traffic, website conversions, and overall sales ✅ Business Development & Partnerships: Oversee national and Latam growth initiatives ✅ Entrepreneurial Leadership: 3X Founder Exit, built and scaled three successful startups, including CO-ED, a national college magazine ✅ Award-Winning Sales Leader: Chairman Award Winner, consistently exceed sales goals with a proven track record of highest-ranking client satisfaction ✅ Leadership & Mentorship: Team player, coach, closer, and mentor dedicated to fostering high-performing teams from 5 to 50 members A passionate, results-driven leader with an MBA from Cornell University, I thrive in fast-paced environments, mentor teams, and build high-impact partnerships that transform automotive marketing. Let’s connect and drive success together. 🚀

Michael Hertzberg

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Staff Software Engineer

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