Home - Big Village | Icebreaker

Home - Big Village | Icebreaker

Members

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Impact. 24/7. I create exponential revenue growth in a fractured media world, uncovering new growth opportunities at the intersection of content, data, and technology. With extensive industry relationships, a commitment to empowering teams and people, and a diverse skill set spanning entertainment, digital media, tech, data, monetization, and people development, I've contributed to transformative business model pivots in dynamic entertainment and media landscapes. BUSINESS BUILDER: *Accelerates Fortune 50 (NBCU, AOL, Disney) PE-backed portfolio companies and emerging start-ups through business transformation, products, content, creative innovation, and adept management. COMMERCIAL LEADER: *Driven Millions in digital revenues. *CRO, Chief Commercial Officer, senior sales, and marketing roles at a wide range of companies, including Big Village, AOL, The Walt Disney Internet Group, SONY Online, MTV Networks - very early years, Prodigy, and Mode/Glam Media. *Took NBCU digital revenues to $500MM (from $40MM) in 5 years. *Reimagined the business model of EMX (Big Village) from programmatic to a media, data, and insights business. Grew revenue by +20%. BUSINESS INNOVATION: *At NBCU, Created the first unified digital media sales team, generating +10x revenue over five years post-Comcast/NBCU merger via six reorgs from 16+ separate sales/marketing organizations. *Built and led the first digital global/national sales and ad teams at then traditionally-led media behemoths: AOL, Disney, and SONY. CONTENT + PRODUCTS: *Proven track record in digital, TV, and data. *Led 100+ team for the Content Innovation Agency and The Content Studio at NBCU. *Deep experience creating digital products and co-brands at esteemed brands that resonate with consumers and advertisers across sectors (entertainment, news, sports, data). EMPATHY: I believe in strong teamwork and collaborative models and prioritize people as a growth lever. I take pride in building a strong talent network and people ecosystems in every role. Developing and mentoring talent is a true passion of mine. At NYU's School of Business, I work with the next generation of business leaders shaping entertainment and media's future. Angel investor, strategic advisor, BOD member, Make-A-Wish/Metro New York (Chair, Governance Committee), and Advisory Board member, Cornell CALS Communication Department. BA in Economics, Cornell University; MBA in Marketing/Finance, Kellogg School of Management, Northwestern University. Certified Executive Coach (CEC). Reach me at: scottyschiller@gmail.com

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Media Director - Critical Mass

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Possible rewritten summary: With over 15 years of experience in the digital media industry, I am a seasoned sales leader and adtech expert who is passionate about building and growing agencies and their business. As the Chief Sales Officer at Pathlabs, I oversee the sales operations and strategy for one of the leading performance-based paid advertising platforms in the market. I work with a talented and diverse team of sales professionals who deliver exceptional results for our clients across various verticals and channels. My core competencies include developing and executing effective digital strategies, managing and optimizing integrated media campaigns, and cultivating strong relationships with key stakeholders and partners. I leverage my deep insights and knowledge of the adtech landscape to help our clients achieve their marketing and business goals, while also driving growth and performance for Pathlabs. I am always looking for new opportunities and challenges to expand my skills, learn from others, and contribute to the success of the industry. I value collaboration, innovation, and excellence, and I strive to uphold these values in everything I do.

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ABOUT With broad global experience in sales and business development, I have a successful track record in revenue generation, driving growth, and strategic partnerships. My diverse professional background, including roles as Chief Revenue Officer at AdInteractive Media, Bloom Growth, Hoot Interactive, VP of Global Sales at Pixalate, and VP of Business Development at Equifax. My success has been marked by exceeding sales objectives and driving remarkable revenue growth. Drawing from unique experiences as a U.S. Marine and a professional Golf Caddy, I bring discipline, focus, teamwork, and an unwavering commitment to excellence. I apply these principles in pushing teams to perform beyond limits and work collaboratively. As a Golf Caddy, I honed strategic planning, situational awareness, and exceptional client service, allowing me to build solid relationships with Fortune 1000 corporations. I’m always open to connecting with forward-thinking professionals and organizations at the intersection of media, technology, and commerce. Let’s explore opportunities to shape the future of interactive advertising! KEY SKILLS & EXPERTISE • Global Sales & Business Development: Success in revamping sales strategies and connecting with global platforms. • Strategic Partnerships: Proficiency in establishing lucrative strategic partnerships with industry giants. • Revenue Generation & Growth: A history of driving revenue growth by expanding into new verticals and fostering key client relationships. • Team Leadership & Management: Expertise in leading diverse, high-performing teams and instilling a culture of collaboration. • Analytics & Data-Driven Decision-Making: Certified in Google Analytics & Google Ads, employing data to make strategic decisions and optimize performance. • Negotiation: Certified in Strategic Negotiation, skilled in structuring, creating, and closing deals. My unique blend of skills makes me a versatile leader committed to driving success, achieving revenue goals, and leading teams to their fullest potential.

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Life long learner and out to prove it. Specialties: Branding and Communications

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Experienced Sales Professional with a proven track record of success working in the digital technology space. Skilled in developing strategic partnerships with brands and agencies leveraging digital media, programmatic and data solutions across all platforms: desktop, mobile/tablet, social and connected tv.

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Enterprise Account Executive at Ocrolus

Keith A. Grossman

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President at MoonPay

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VP Data Science & AI | Driving Business Growth with ML/AI | Mentor at MIT & UT Austin Programs | 10,000+ Learners Impacted

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Senior Analyst at Engine