Company Info for bfbadvisory.com | IcebreakerMembers
EXECUTIVE SUMMARY
A crisp, clear thinker who brings essential clarity to complicated marketing challenges.
Liz is a highly accomplished marketing leader with over 25 years of experience driving transformative growth for Fortune 500 companies. Recognized as an Automotive News 100 Leading Women, she excels at translating complex marketing challenges into actionable strategies that deliver exceptional results for brands as they transition to the carbon-free economy.
PROFESSIONAL VALUE OFFERED
PROVEN 360 MARKETER — experience in setting vision for brand/creative strategy, customer journey mapping, experience planning, content/publishing, influencer marketing, A-list celebrity contract management, branded entertainment, CRM, loyalty marketing, digital services, AR, mobile, social, retail and MarTech (unified data environments)
INSIGHT DRIVEN — translates data into future-proof strategies
PASSIONATE, INNOVATION LEADER — builds and directs high performing, cross-functional teams
SENIOR EXECUTIVE — reports/consults directly to C-Suite, Board and Executive Leadership
ENTREPRENEURIAL —disciplined orientation to manage complex and evolving business challenges
HIGHLY NETWORKED AND RECOGNIZED — 100 Leading Women in Automotive (Automotive News)
ADDITIONAL OFFERINGS:
High integrity, energy & transparency
Seasoned industry speaker
Community leader, board member, corporate philanthropy 