Company Info for 012.net | IcebreakerMembers
GLOBAL SERVICES, CX, SUPPORT ENGINEERING
Versatile Senior Executive with over 15 years of leadership in global support, customer enablement, and digital transformation across top technology companies. Proven track record of transforming Customer facing organizations at Tricentis, Salsify, and Perfecto by building high-performing global teams and driving customer-centric innovations. Key achievements include leading 24/7 global support teams, launching new revenue-generating services, and implementing AI and ML-based solutions for 30%+ self-service case deflection. Renowned for pioneering intelligent support solutions, achieving a 20% increase in customer satisfaction, and reducing response times by 80%. TSIA Advisory Board Member and frequent industry speaker, recognized for turning support functions into strategic business enablers.
Staff Management Savvy
VAS Product Expertise
Strategic Planning/Analysis
Product Positioning Know-How
Pristine Customer Service Skills
Efficiency Optimization
New Product Development
Exceptional Leadership Skills
Cost Reduction Expertise
Crisis Management Competence
Staff Training Skills
Fluency in English, Hebrew & Russian 
Passionate about financial markets, I bring expertise in affiliate marketing across Finance, Forex, and Crypto. I specialize in partnering with PSPs, signal providers, media buyers, and affiliates to drive growth, innovation, and measurable results.
With a results-driven mindset and a knack for leveraging AI tools, I craft impactful marketing strategies, optimize performance, and maximize ROI. My expertise extends to project management, affiliate marketing.
Let’s connect to explore how I can help your organization thrive in the dynamic fintech landscape!
Strong focus on:
Revenue
Marketing Strategy
Affiliate Marketing and offers negotiations
Lead Generation and custom nurturing campaigns
Client acquisition 
Dynamic and performance-focused Full-stack Software Engineer with 10+ years of experience. Skilled with multiple software systems and advanced competency in troubleshooting, developing, and resolving database and web applications and system administrations. Driven to design, develop, and code functional programs to increase operational processes with interconnectivity and sustained quality. Consistently seeking opportunities to expand knowledge and experience on a professional and personal level.
Specialties:
+ Frontend: JavaScript (vanilla, ES6, React).
+ Backend: Node.js (vanilla, NextJS, NestJS), GO, Rust, Lua, working knowledge of TCL and Python.
+ Smart Contracts: Solana (Rust/Anchor), EVM (Solidity/Foundry).
+ Edge: Cloudflare Workers, AWS Lambda, Azure Functions, Google Cloud Functions, Fastly Compute@Edge
+ Experience with WebAssembly (Rust/WAT). 
Passionate, goal oriented, execution driven, hands on - Information security professional.
Experience in key management, encryption, blockchain, digital assets, networks, cloud, databases, operating systems, infrastructure.
Startups and large international companies work experience.
Helping Fortune 100 companies world wide.
Product, Pre-sales, architectural design, implementation, operations, technical enablement and coaching. 
