Experience: Vera is a seasoned digital marketing strategist with 20 years experience in digital strategy and optimization, search engine marketing (SEM/SEO), eCommerce, consumer engagement and acquisition, user experience, technology enablement and working across cross-functional teams to drive performance improvements. Key Accomplishments: * Advised on digital program strategy, technology and roadmap for Fortune 1000 companies in retail, insurance, telecommunications, entertainment and banking industries in US, Europe and Australia. Performance improvements of 25%+ * Responsible for growing Accenture Interactive footprint in the area of digital media * Led cross-functional business team including development, creative services, digital media, SEO, user experience, optimization, executive leadership, and outside agencies to drive content and conversion solutions for web channels * Built Search team and Community of Practice within Accenture and led expansion efforts of digital offerings in Europe * Managed search strategy for 14 clients across verticals, each spending up to $25MM/year with 0 attrition for top search platform company * Headed SEM, SEO and Comparison Shopping engines strategy for world’s largest retailer with cumulative spend of $12MM/year * Created industry assessment and tool, as well as Search Center of Excellence, a new process for identifying and distributing actionable insights cross-organization Goals: Connect with self-motivated business minds with similar interests and experience to enhance professional and personal growth Share new product development ideas with the interested parties