
I’ve helped businesses large and small make their visions a day-to-day reality, for more than 25 years. I’ve been especially effective working with: • Solopreneurs, to start profitable and grow profitable companies • VIsual thinkers, to turn their visions into concrete, irresistible businesses • Innovative leaders, to build innovation labs that move their ideas and industries forward Solopreneurs In the early 1990s I wrote a series of 5 business books under the brand "Working Solo" that launched the solopreneur movement (and the term), transforming the global workforce. The original book "Working Solo" was featured as "the #1 choice for solo entrepreneurs" in an Inc. magazine cover story and in dozens of other media outlets worldwide. This work — to inspire and guide those who want to build a business as well as a life — continues with my SOLO newsletter, and the Solo Business School. VIsual Thinkers My background in the arts, and my experience in blending the visual and written worlds, led me in 2022 to launch Authority By Design, an online cohort-based course on visual frameworks. It teaches people how to turn their big ideas into visuals that inform and persuade. It will be returning as an online hybrid course. Authority By Design is based on mastering 5 simple shapes — a circle, square, triangle, path, and network — which means you don't need to worry about artistic skills to create visuals with impact. Alumni of the course have transformed their websites, presentations, sales pitches, and print materials into powerful visual communications. Innovative Leaders I have served as a strategic advisor to leaders of some of the most respected companies in the world, including: Apple, Bank of America, Bosch, Cisco, H-P, IBM, Intuit, Microsoft, Oracle, Toshiba, Visa USA, and others. For a decade I guided companies on developing Innovation Labs, advising them from concept through execution, including successful launch, operations, ecosystem development, partnerships, and programming. Major projects: Oracle Industry Lab (3 global sites) and Bosch’s IoT Connectory in Chicago’s Merchandise Mart. As you can see, my work brings together the worlds of design, business, and technology. The thread that ties all this work together is that I help individuals unlock ideas that are trapped inside their heads, through my writing, coaching, speaking, and advising. Based on years of experience, I ask powerful, focused questions that reveal the meaning and appropriate next steps to move a career, project, or business forward.
nyu.edu
authoritybydesign.com
saic.edu
colum.edu
substack.com
apple.com
depaul.edu
Chicago, Illinois, United States
Founder
Solo Business School
• www.linkedin.com/company/solo-business-school
Feb 2023 - Present
Chicago, Illinois, United States
Founder
Authority By Design
• www.linkedin.com/company/authority-by-design
Jun 2021 - Present
President
Make International LLC
• www.linkedin.com/company/make-international-llc
Oct 2018 - Present
Chicago
Founder
Working Solo
• www.linkedin.com/company/working-solo
Oct 1993 - Present
Chicago, Illinois, United States
Adjunct Professor of Management and Entrepreneurship
DePaul University
• www.linkedin.com/company/depaul-university
Jul 2016 - Mar 2022
Chicago
Athena Notes
Athena Notes
• www.linkedin.com/company/athena-notes
Feb 2021 - Feb 2022
President
Terri Lonier Consulting
May 2011 - Oct 2018
Greater Chicago Area
President and Founder
Working Solo, Inc.
Jan 1993 - Dec 2011
Executive Director
Empire State Craft Alliance
Jan 1984 - Dec 1986