
Sanja Kon is a seasoned digital executive, entrepreneur, and public speaker deeply committed to fostering diversity, inclusion, and a culture of continuous improvement. Currently serving as Vice President for EMEA at Circle, she's leading the charge in reshaping the financial landscape with a mission to promote an open, global, and accessible financial system. Sanja is also an accomplished author, with her debut book, "Web3 and Blockchain 4 Women," already a bestseller on Amazon. Sanja's drive to revolutionize payment systems is exemplified by her pivotal role as Co-founder and CEO of Utrust (now xMoney), a pioneering European web3 payment platform. The successful acquisition of Utrust by MultiversX solidified a strong foundation for a future where crypto payments seamlessly integrate into mainstream commerce. Before her journey at Utrust, Sanja showcased her expertise by spearheading cross-functional teams at PayPal, driving the development and execution of the Marketplace proposition. At eBay, she was instrumental in crafting the European Partnerships strategy, leaving an indelible mark. As a multilingual communicator and influential figure, Sanja has consistently demonstrated her prowess in building and leading international teams in complex commercial landscapes. Her engaging public speaking engagements at international conferences, reaching thousands of attendees, have centered on pivotal subjects such as innovation, change, women's rights, and the power of inclusion. Beyond her executive pursuits, Sanja dedicates her time as an advisor and investor to startups, wholeheartedly supporting promising ideas that contribute to a brighter future.
circle.com
abundance360.com
77agency.com
xmoney.com
ebay.com
vodafone.com
paypal.com
London, England, United Kingdom
Vice President, Partnerships & Business Development, EMEA
Circle
• www.linkedin.com/company/circle-internet-financial
• Full-time
Jul 2025 - Present
Vice President, Europe
Circle
• www.linkedin.com/company/circle-internet-financial
Sep 2023 - Jul 2025
Member
Abundance360
• www.linkedin.com/company/abundance360
Jan 2022 - Present
Chief Executive Officer
Utrust
• www.linkedin.com/company/xmoney-payments
Dec 2019 - Sep 2023
Cofounder, VP Global Partnerships
UTRUST
• www.linkedin.com/company/xmoney-payments
Aug 2018 - Jan 2020
London, United Kingdom
Strategic Advisor
CryptoBooks
• www.linkedin.com/company/xbooks-srl
Jan 2022 - Jan 2023
Head of Marketplaces and Large Enterprise Partnerships - UK
PayPal
• www.linkedin.com/company/paypal
Jan 2018 - Sep 2018
London, United Kingdom
ebayinc.com
xbooks.it
oliverwyman.com