Advisory Program Member, Capital Markets

As a serial business builder, I collaborate with executive teams to launch and expand businesses in highly complex industries and markets. I take a business results-first approach, using data and analytics to inform decisions and craft bespoke growth strategies. I evaluate critical processes, systems, and resources to scale marketing engines that produce sustainable results. At Chief Outsiders, I work with growth enterprises, mid-size B2B companies, and Private Equity backed firms to accelerate brand awareness and demand gen. I excel at understanding complex tech and other business solutions, translating it into easy-to-understand messaging and driving this across multiple channels to build a flywheel that engages broad stakeholder groups and accelerates demand. I have applied these skills repeatedly as a fractional and in-house CMO for leading firms such as AWS, Broadridge, Digital Asset, EY, Deloitte, MMC Group, and Zurich Insurance. Some of my notable accomplishments include: +Developing vertical industry and global market growth strategies for SaaS companies +Generating multi-million-dollar pipelines for enterprise Blockchain, Cloud, AI/ML, and Data & Analytics, businesses +Repositioning, rebranding, and significantly growing small and large professional services firms specializing in technology, financial services, risk management, actuarial, cybersecurity, digital transformation, operational strategy and innovation. +Enabling Asset Managers and Boutique Investment Banks to penetrate new client segments, launch new solutions, build awareness, and generate demand +Launching new businesses for Large Insurers as well as Insurtechs focused on new customer segments and new technology-focused market offerings I also serve as an Advisor & Mentor for tech and innovation startups through NY Tech Stars, Bolster, and the GWU School of Business Board Innovation Committee. Leveraging my experience in launching and scaling businesses in complex industries, I provide guidance and mentorship to help these organizations navigate challenges, identify growth opportunities, and tap into best-in-class marketing techniques. If you’d like to speak with me about how I can help you create a well-functioning marketing engine, build your brand, and accelerate your growth please contact me at rliebowitz@chiefoutsiders.com