Generative AI @ Apple, ex-TikTok, Adobe Firefly, IDEO, McKinsey
I’m currently working at Apple, focusing on Generative AI for the enterprise — building capabilities that help people work smarter, create more freely, and get things done with less friction. Before Apple, I spent two years at TikTok, where my team launched TikTok Symphony, the company’s suite of Generative AI creative tools for brands, creators, and advertisers — including Symphony Creative Studio, Avatars, Remix, and Assistant. Prior to TikTok, I was the founding Product Lead for Adobe Firefly, Adobe’s Generative AI platform for its Creative Cloud apps. During my six years at Adobe, I worked across multiple AI teams, helping build Firefly models, AI Search in Adobe Express, Neural Filters in Photoshop, Visual Recommendations in Adobe Commerce, and Liquid Mode in Adobe Acrobat. Earlier in my career, I worked in product design at IDEO, corporate development at Samsung NEXT, and management consulting at McKinsey. I began my journey as a software engineer at Nokia, where we developed the open-source browser library Mobile WebKit — technology that ultimately became the foundation for Safari on the iPhone.
mckinsey.com
tiktok.com
ideo.com
samsungnext.com
nokia.com
apple.com
adobe.com
San Francisco, California, United States
Product Lead for Generative AI
Apple
• www.linkedin.com/company/apple
• Full-time
Jan 2025 - Present
San Francisco Bay Area
Product Lead for Generative AI
TikTok
• www.linkedin.com/company/tiktok
• Full-time
Jan 2023 - Dec 2025
San Francisco, California, United States
Product Lead for Adobe Firefly
Adobe
• www.linkedin.com/company/adobe
Jan 2017 - Dec 2023
San Francisco
Business Design Director
IDEO
• www.linkedin.com/company/ideo
Jan 2016 - Dec 2017
Palo Alto
Director of Corporate Development
Samsung NEXT
• www.linkedin.com/company/samsung-next
Jan 2014 - Dec 2015
Mountain View
Associate / Engagement Manager
McKinsey & Company
• www.linkedin.com/company/mckinsey
Jan 2010 - Dec 2013
Munich / New York