I love to analyze market dynamics and think creatively to seize business opportunities. My goal is to build customer value with marketing strategies that drive growth. My other passion, technology, flourished by leading projects at the forefront of the internet industry, boosting search recall, coverage and precision, with a beneficial impact on user experience. I began in sales and moved to business development and marketing because it all starts with a need to be solved cheaper, faster and better. Communication is an art that I learnt facing customers, colleagues, partners and my children. I've polled audiences about preferences, written and executed profitable business plans, produced compelling marketing assets, engaged qualified leads via sales development and automation systems, closed deals worth tens of $M's. My wife laughs at me, she says that I make everything a project. Still, my opinion sometimes counts, trading-off the desired outcome against scope, time and costs. I am devoted to inspire people and make them happy by giving what's needed and beyond. My boss, customers and team might change but my commitment to achieve their satisfaction is relentless. I am curious about everything, especially how technology can improve social life, environment and business. I apply this approach also to my volunteering efforts. I am a multi-language Italian who was born in Africa and lives in Israel. I feel comfortable with diversity and inclusion. Besides swimming, my hobby is to create and lead communities of people sharing interests and social responsibility. If you want to know more about me or have an opportunity to discuss please drop me a line! Specialties: market research, business strategy, project management, competitive intelligence, sales development, digital marketing, product life cycle, data analysis, public speaking, technology transfer, customer relationship, partnership negotiation, distribution channels, global go-to-market plans, leadership.