
I’m a CEO & Founder who helps brands generate revenue through Branded Entertainment. I connect major Saudi projects with a new, best-in-class agency collective, ‘Saudi Agency Network’ 🇸🇦🇬🇧 *UK/KSA/International*
I decided to skip the corporate route and rolled my sleeves up early instead. Here are some of the headlines; Aged 16: One of the UK's youngest radio presenters Aged 18: Launched the captive audience network 'T:tv' Aged 25: Director for Bloomberg TV Aged 30: Head of Commercial Video for the Telegraph Aged 37: CEO for Nemorin 'the world's branded video agency' (acquired) Aged 45: Co-Founder of multi-award winning creative and content agency Aged 47: CEO and Founder, Agency House My agencies have generated millions of pounds in revenue, I've overseen hundreds of campaigns for global brands, worked directly with high-profile media owners, as well as governments and international organisations on high-impact projects, including Saudi Arabia’s Ministry of Sport and their successful bid to host the FIFA World Cup 2034. Highs and lows. Been there, got the t-shirt, and have learnt a lot about people along the way. Highs have been amazing, the lows have taught me lessons to take forward. 🎬 Clients & Collaborations include brands such as McDonald's | NET‑A‑PORTER | Hugo Boss | NBC | Tesco | Farfetch | Audi | HSBC It's been a quite a journey. I founded Agency House as a creative agency group built to make brands famous, AI useful, and unleashing new opportunities in Saudi Arabia. We operate through a set of connected verticals: 🔹 Saudi Agency Network (SAN): A growing coalition of global creative companies expanding into KSA together, sharing clients, infrastructure, and cultural knowledge. 🔹 Branded Entertainment, IP development and monetisation: From concept to content, we help brands tell build IP that audiences want to spend time with, not skip. 🔹 AI for Creativity: We audit, implement, and supercharge AI solutions inside creative teams, brands, and media businesses. Let’s connect if you're: ✅ A brand ready for world-class branded entertainment and interested in new revenue models ✅ Curious about how AI can be useful, not just impressive ✅ A global agency looking to land in Saudi Pete@theagencyhouse.com
co.uk
topshop.com
bbc.com
bloomberg.com
bit.ly
virgin.com
United Kingdom
Group CEO & Founder
Agency House Ltd
• www.linkedin.com/company/agency-house-ltd
• Full-time
May 2025 - Present
Worldwide
CEO & Founder
Saudi Agency Network (part of Agency House)
• www.linkedin.com/company/saudi-agency-network-part-of-agency-house
• Full-time
May 2025 - Present
Worldwide
Co-Founder
Dynamic new creative agency
• Full-time
Nov 2023 - Feb 2025
Worldwide
Founder, CEO
Nemorin Creative Film & Video Ltd
• Full-time
Nov 2014 - Dec 2023
London & Worldwide
Ambassador for The Mayor of London's International Business Programme
London & Partners
• www.linkedin.com/company/london-&-partners
Jan 2019 - Nov 2023
London, United Kingdom
Head of Commercial Video
Telegraph Media Group
• www.linkedin.com/company/telegraph-media-group
Jan 2008 - Nov 2014
London, United Kingdom