
Helping brands grow by understanding and connecting with consumers on a human level. Citizen of the world by way of Toronto, London, Sydney, Mumbai and New York. I consider myself a 'Swiss army knife' of a strategist with 10+ years of experience working on global brands in international agencies across 4 continents. I bring a wealth of integrated strategic planning experience spanning branding, consumer research, experiential and media. Marketing is my passion fuelled by a love of brands, ideas and solving problems using creativity and insight. Curiosity is my default state. People are what motivate me. I’m good at: Brand Strategy, Consumer Research, Market Research, Creative Development, Competitive Analysis, Trend Analysis, Communications Planning, Creative Inspiration, Insight Mining, Channel Strategy, Thought Leadership, Mentorship, Stakeholder Facilitation, Startup Marketing, Consumer Journey Mapping, Opportunity Audit, Growth Development, Technology & Innovation, Ecosystem thinking. I believe: Creativity is really Intelligence having fun The world shrinks and expands in proportion to one’s own courage Selling is storytelling Curiosity is the wick in the candle of learning People remember how you made them feel not what you said Kindness is never wasted on anybody Let’s Connect: Twitter: @Bubblescope Email: nikitadighe@hotmail.com
jwt.com
makemarks.com
experiencediamond.com
mecglobal.com
grey.com
essencemediacom.com
rapp.com
United States
Virtual Campus Program
The Marketing Academy
• www.linkedin.com/school/the-marketing-academy
Feb 2021 - Present
Director, Brand Strategy
Diamond Integrated Marketing
• www.linkedin.com/company/diamond-marketing-group
Jan 2018 - Dec 2019
Senior Connections Planner / Communications Planner
Marks, part of SGS & Co
• www.linkedin.com/company/markspartofsgs&co
Jan 2017 - Dec 2018
Senior Engagement Planner - Strategy & Development
MediaCom
• www.linkedin.com/company/mediacom
Jan 2013 - Dec 2016
Senior Strategic Planner Lead
Anderson DDB Health & Lifestyle
Jan 2012 - Dec 2013
Senior Account Planner / Brand Strategist
Grey Group
• www.linkedin.com/company/grey
• Full-time
Jan 2009 - Dec 2011
nbcuniversal.com