
Executive leader with a proven track record in driving business growth, digital transformation, and executing on company vision. Passionate about leading organizations to build innovative solutions that address genuine customer needs. Experienced in driving business strategy, developing high-performing teams and cultures, and managing P&L in both startup and Fortune 50 organizations. Proven ability to develop and implement strategic initiatives that drive revenue growth, enhance brand value, and increase fan engagement. KEY SKILLS • Business Transformation & Strategy • P&L management & growth • Digital Innovation & Data Monetization • Sponsorship & Partnership Development • Corporate & Cultural Transformation • Emerging Technologies (AI, IoT, VR/AR) • International Expansion & Market Entry • ESG Sustainability Strategy • Corporate & Financial Restructuring
hp.com
ultraleap.com
kalder.co
realmadrid.com
thevrfund.com
hult.edu
harvard.edu
dynamiccontrols.com
Madrid, Community of Madrid, Spain
Chief Operating Officer
Strikr
• www.linkedin.com/company/strikrfighter
Mar 2024 - Present
London Area, United Kingdom
Advisor
Kalder
• www.linkedin.com/company/kalderco
Mar 2024 - Present
New York, United States
Chief Transformation Officer
Real Madrid C.F.
• www.linkedin.com/company/realmadrid
Jul 2019 - Nov 2023
Madrid Area, Spain
Owner
Dunrobin Consulting
• www.linkedin.com/company/dunrobin-consulting
Sep 2017 - Jul 2019
Madrid, Community of Madrid, Spain
Director AR/VR
HP
• www.linkedin.com/company/hp
Feb 2017 - Sep 2017
United States, Palo Alto
Director Product Management & Design, Immersive Computing
HP
• www.linkedin.com/company/hp
Feb 2015 - Feb 2017
Palo Alto, California
Venture Partner
The Venture Reality Fund/The VR Fund
• www.linkedin.com/company/the-venture-reality-fund-the-vr-fund
Jun 2016 - Jun 2017
San Francisco Bay Area
Project Manager | Electrical Technical Officer
Luxury Motor Vessels, KOGO (246ft) | STARGATE (262ft)
Jul 2008 - Aug 2011
Global - Home base Antibes, France