CMO for High Growth Companies | Distribution Advisor | Launched ETFs on Nasdaq and NYSE

Lori Tiernan is an experienced Chief Marketing Officer and strategic distribution advisor specialized in scaling high-growth and disruptive financial services firms. She has successfully led marketing and sales organizations through venture funding rounds and acquisitions, providing strategic direction and building infrastructure to rapidly accelerate revenue growth and brand awareness for firms across the space including TradFi, DeFi, AI and WealthTech. With deep expertise across retail, intermediary, and institutional financial markets, Lori has launched multiple innovative products, including the first Nasdaq-traded Bitcoin futures ETF and several ETFs listed on both Nasdaq and the New York Stock Exchange. Her leadership earned a nomination for Best New ETF of the Year in 2023. She began her career as an early hire on the Institutional Distribution team at Guggenheim Partners and has deep experience across public and private assets.