
Web strategy, SEO, and CRO | Formerly @ NerdWallet, Incredible Health, Ancestry
At work, I have a passion for building and optimizing web products. With over a decade of experience, I bring a unique blend of web product management, content development, conversion rate optimization, and SEO expertise to the table. In my spare time you'll find me playing ice hockey, swimming in the SF bay, trail running, or just exploring the city.
incrediblehealth.com
nocd.com
joinhandshake.com
repairpal.com
nerdwallet.com
ancestry.com
allianzlife.com
San Francisco Bay Area
Senior Growth Marketing Manager, Web and SEO
Handshake
• www.linkedin.com/company/team-handshake
Aug 2025 - Present
San Francisco, California, United States
Director of Organic Growth & CRO
NOCD
• www.linkedin.com/company/nocd
Mar 2024 - Jul 2025
Chicago, Illinois, United States
SEO Consultant
Various Startups
• www.linkedin.com/company/various-startups1
Aug 2018 - Feb 2024
Growth Lead, SEO & CRO
Incredible Health
• www.linkedin.com/company/incrediblehealth
Oct 2020 - Jan 2024
San Francisco, California, United States
Advisor
Coral
• www.linkedin.com/company/coralapp
Jul 2022 - Sep 2023
Advisor
Kithward
• www.linkedin.com/company/kithward
Jan 2019 - Sep 2023