With over 15 years of experience in retail technology and 7 years leading ventures in Web3 and digital authentication, Jonathan specializes in helping brands evolve how they connect with customers. From enterprise innovation to startup execution, he brings deep industry expertise and a proven track record of turning emerging technologies into practical, customer-facing solutions. Jonathan is the Founder of TF Labs, a Brand Innovation Agency focused on applying new technologies in commerce. TF Labs helps companies build brands, launch products, and create engaging experiences through strategic marketing and full-stack development across web and mobile platforms. He is also the Founder of Niftmint, a platform that enables brands to create digital twins for physical products. By combining digital authentication with incentivized customer engagement, Niftmint helps brands protect their products, unlock real-world usage data, and build loyalty—without the complexity of crypto. Jonathan believes that building great products requires both grit and creativity. He has led teams, launched companies, and navigated the highs and lows of entrepreneurship—always pushing forward to create what’s next in commerce, technology, and brand experience. In addition to his work as a founder and builder, Jonathan is a keynote speaker, moderator, MC, and lecturer—frequently invited to speak on topics including branding, in-network currency in commerce, product management, retail innovation, eCommerce, Bitcoin, leadership, and motivation. He also serves as a speaking coach for aspiring presenters and mentors entrepreneurs on how to build and communicate their personal brand with clarity and confidence. Reach out for speaking inquiries, collaborations, or coaching opportunities.