Advertising technology and digital media veteran who has spent most of his career in startups, launching ad networks, evangelizing emerging media, building audience targeting and measurement platforms, and applying that knowledge to working with brands, media agencies, publishers, ad tech, startups, and investors. For the last 8+ years, focused on data-driven media and data monetization strategies within the marketing solutions vertical. Founded the IAB DOOH Committee in 2013 under WPP Stewardship Thunderbird School of Global Management (MBA), International Business, Global Marketing, Studied abroad in Hong Kong and Peru, T-Bird Alum Arizona State University (MS), Digital Audience Strategy, Sun Devil Alum Arizona State University (BA), Communications, Media, Spanish, studied abroad in Spain Berkshire School Alum USA Hockey, CEP Level 4 youth coaching certification (2013-Current) and future retirement plan