
I'm a T-Shaped professional with international business experience in North America, Latin America and the Caribbean. I am co-founder of MurmurattoTM- a tech startup defining inclusive corporate strategy in the 21st century, bringing down ESG strategy to the real world, and building up industry leaders. I'm also the Director of Marketing & Growth Strategy at LaSalle Group, LLC. As head of Marketing I lead a team of professionals and consultants who are developing and deploying the roadmap for growth for our main investor (LaSalle). Our goal is to develop high-performing leaders and organizations that create #performancehappy environments and healthy workplaces everyday. In the last decade I have lived in multiple continents, done both academic and business/market research in a myriad of topics, and taken on numerous roles I have somehow managed to knit into a unique and rather coherent professional journey. An architect by trade, I quickly fell in love with design thinking and the intersection of business and strategy. Beyond my experience leading sales, marketing and my expertise in go-to-market and marketing analytics, I enjoy driving innovation projects and solving complex business problems. In my free time, I still come-up with interesting "traditional" design projects, but I also like to give back to my ecosystems and community through academia and community work. Most recently, I worked with the Bravo Family Foundation in their Youth Empowerment program. Their Puerto Rico focused program aims to develop Entrepreneurship and Business Acumen in High School students. I have also been a guest design critic in different universities and a visiting professor and/or lecturer in Mexico's renowned UNAM, CENTRO and the Polytechnic University of Catalunya (UPC)'s collaboration with Arquine for the Lighting Design posgraduate degree offered in Mexico City. In the end- I am always down for a paradigm shift. If you are too, follow our Murmuratto and LaSalle Group LinkedIn pages and join us in our journey!
Raleigh-Durham-Chapel Hill Area
Co-Founder & Head of Product
Murmuratto
• www.linkedin.com/company/murmuratto
• Full-time
Nov 2021 - Present
Raleigh, North Carolina, United States
Sr. Director of Marketing & Technology
LaSalle Group, LLC
• www.linkedin.com/company/lasalle-group-llc
• Part-time
Jan 2024 - Present
Raleigh-Durham-Chapel Hill Area
Director of Marketing & Services
LaSalle Group, LLC
• www.linkedin.com/company/lasalle-group-llc
• Full-time
Jan 2022 - Jan 2024
Raleigh, North Carolina, United States
Entrepreneur in Residence
Bravo Family Foundation
• www.linkedin.com/company/bravo-family-foundation
• Contract
Sep 2022 - May 2023
San Juan, Puerto Rico
Head of Market Development & Strategy, Latin America & Caribbean
Lutron Electronics
• www.linkedin.com/company/lutron-electronics
• Full-time
Aug 2020 - Dec 2021
Miami, Florida, United States