Senior Paid Media & Growth Marketing Manager | Crypto & FinTech
Strategic paid media and marketing leader with over a decade of experience driving growth across crypto, fintech, and institutional sectors. I shape acquisition, engagement, and retention strategies to scale user bases and revenues. I build high‑performing campaigns across search, social, programmatic, and emerging channels, blending data‑driven insights with creative storytelling. My track record includes launching products in regulated markets, optimizing ROI in complex marketing ecosystems, and leading cross‑functional teams to deliver measurable results. Passionate about bridging traditional finance and Web3 to unlock new opportunities.
aprais.com
sesameworkshop.org
undp.org
nature.org
coinw.com
Brooklyn, New York, United States
Senior Global Paid Media / Growth
CoinW
• www.linkedin.com/company/coinwofficial
• Full-time
Nov 2024 - Present
United States
Web3 Growth Senior Manager
DOTs Audiences
• Full-time
Jan 2022 - Nov 2024
New York, United States
Head of International Digital Marketing
The Nature Conservancy
• www.linkedin.com/company/the-nature-conservancy
Jan 2018 - Jul 2019
Greater New York City Area
Head of Digital Marketing – Latin America
The Nature Conservancy
• www.linkedin.com/company/the-nature-conservancy
Jan 2015 - Dec 2018
Greater New York City Area
Digital Content Manager-Latin America
The Nature Conservancy
• www.linkedin.com/company/the-nature-conservancy
Jan 2013 - Dec 2015
Greater New York City Area
Digital Media Manager
UNDP
• www.linkedin.com/company/undp
Jan 2011 - Dec 2013
New York